
Social Media Specialist
3 days ago
Position Overview:
As a Social Media Specialist, you will play a key role in managing and executing our social media strategy. You will be responsible for creating and curating content, managing social media accounts, analyzing performance metrics, and collaborating with other teams to drive engagement and brand awareness.
Key Responsibilities:
- Social Media Management:
- Manage day-to-day operations of social media channels (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
- Develop and implement social media content strategies aligned with brand goals and objectives.
- Schedule and post daily content to social platforms, ensuring consistency and quality.
- Content Creation & Curation:
- Create original and engaging multimedia content (images, videos, infographics, copy) tailored to platform-specific audiences.
- Curate relevant content from external sources that align with the company's mission and interests.
- Stay updated with the latest trends and best practices in social media.
- Engagement & Community Management:
- Monitor social media conversations, respond to comments, messages, and inquiries in a timely and professional manner.
- Engage with followers, influencers, and brand advocates to build community relationships.
- Assist with customer support on social media platforms when needed.
- Analytics & Reporting:
- Track and analyze social media performance metrics (engagement, reach, impressions, etc.) to assess the effectiveness of campaigns.
- Provide regular reports and insights to optimize content and strategies.
- Use analytics tools (Google Analytics, Hootsuite, Sprout Social, etc.) to track trends and adjust strategies as needed.
- Collaboration & Campaign Support:
- Work closely with marketing, design, and PR teams to create cohesive campaigns.
- Assist in planning and executing social media advertising campaigns (paid social media strategies).
- Help with influencer partnerships, giveaways, and brand collaborations.
- Brand Voice & Consistency:
- Ensure brand consistency in all social media posts, campaigns, and interactions.
- Maintain and evolve the company's voice, tone, and visual style across platforms.
Required Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 2+ years of experience in social media management, content creation, or digital marketing.
- Proficient in social media platforms and tools (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
- Experience with social media scheduling tools (e.g., Hootsuite, Buffer, Sprout Social).
- Strong understanding of social media metrics, analytics tools, and reporting.
- Excellent written and verbal communication skills.
- Creative mindset with a keen eye for visual content.
- Ability to work independently and as part of a collaborative team.
Job Types: Full-time, Permanent
Pay: Php25, Php35,000.00 per month
Benefits:
- Company Christmas gift
- Company events
- Free parking
- Health insurance
- Opportunities for promotion
- Pay raise
- Promotion to permanent employee
Work Location: In person
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