Senior Marketing Officer

2 days ago

Taguig, National Capital Region, Philippines Kanzen Home Full time $104,000 - $130,878 per year
  1. Develop and implement marketing strategies, campaigns, and promotions to achieve business objectives.
  2. Conduct market research and competitor analysis to identify opportunities, threats, and industry trends.
  3. Manage and oversee branding, advertising, and digital marketing activities (including social media, email, and online platforms).
  4. Coordinate with sales, product development, and other departments to align marketing strategies with business goals.
  5. Monitor, analyze, and report on the effectiveness of marketing campaigns and recommend improvements.
  6. Prepare budgets, proposals, and marketing materials to support business initiatives.
  7. Build and maintain strong relationships with external partners, agencies, and media outlets.
  8. Mentor and guide marketing staff, providing training and performance feedback.
  9. Represent the company at industry events, trade shows, and promotional activities.
  10. Ensure consistency of brand messaging and corporate identity across all channels.
  11. Performs other related duties that may be assigned from time to time.

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