Marketing Campaigns Manager
3 days ago
Company Description
OwnBank is a digitalized rural bank in the Philippines dedicated to empowering communities through accessible financial services. Bridging the gap between traditional banking and digital finance, the company ensures a seamless banking experience for its clients. It operates under regulation from the Bangko Sentral ng Pilipinas and provides deposit insurance through PDIC up to P1,000,000 per depositor. OwnBank is committed to fostering financial inclusion and innovation in rural banking.
Role Description
This is a full-time on-site role for a Marketing Campaigns Manager based in Metro Manila. Responsibilities include designing, implementing, and analyzing marketing campaigns to drive business growth. The role also involves managing lead generation efforts, optimizing marketing strategies, collaborating with internal teams, and ensuring successful delivery of integrated marketing efforts. The Marketing Campaigns Manager will oversee campaign performance to ensure objectives are met.
Qualifications
- Proven expertise in Campaign Management and Lead Generation
- Experienced in Marketing strategies and methodologies
- Familiarity with Marketing Automation tools and techniques
- Proficiency in developing and executing Integrated Marketing campaigns
- Strong analytical and performance-tracking skills
- Excellent organizational, project management, and communication abilities
- Bachelor's degree in Marketing, Business Administration, or a related field
- Background in banking or financial services is an advantage
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