Creative Director

4 days ago

Pasig, National Capital Region, Philippines ActivAsia Full time ₱1,500,000 - ₱3,000,000 per year

About the Role

We believe every brief is an invitation to spread happiness, and every campaign is our chance to leave the world a little crazier and  brighter If you're obsessed with story, visuals, and bringing ideas to life—if you believe in doing it right AND with heart—we should talk.

Key Responsibilities:

  • Creative Leadership:

Drive the creative vision across events and activations, ensuring ideas are bold, fresh, and insight-driven.
- Strategic Ideation:

Collaborate with strategy and account teams to translate consumer insights and market needs into compelling event experiences and campaigns.
- Innovation in Events:

Develop event concepts that integrate technology, digital platforms, and customer engagement strategies for impactful experiences.
- Activation Campaigns:

Design and oversee brand activations that merge creativity, cultural relevance, and digital innovation tailored to the Philippine market.
- Brand Versatility:

Provide creative directions across diverse brand categories—consumer-facing projects and internal corporate initiatives—adjusting tone, style, and approach to meet each brand's unique needs.
- Collaboration:

Partner with internal teams (accounts, strategy, production, digital) and external stakeholders to bring ideas to life from pitch to execution.
- Trendspotting:

Stay ahead of industry trends in creativity, tech, and consumer behavior, applying these to keep campaigns relevant and future-ready.
- Quality & Consistency:

Ensure all creative output meets the highest standards of originality, brand alignment, and executional excellence.

Qualifications:

  • Proven experience as a Creative Director, Senior Art Director, or equivalent in events, activations, or integrated marketing.
  • Wide experience handling consumer and internal corporate projects across multiple brand categories, demonstrating flexibility in creative direction.
  • Strong portfolio showcasing creative campaigns that merge insight, design, technology, and market relevance.
  • Deep understanding of the Philippine market and consumer culture.
  • Ability to lead and inspire cross-functional teams.
  • Strong presentation and communication skills for pitching ideas to clients and partners.
  • Familiarity with emerging technologies, digital platforms, and data-driven creativity.

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