Compliance Operations Lead

The
Content & Compliance Business Analyst and Operations Lead
is a hybrid role responsible for
analyzing, documenting, and operationalizing content technology workflows
and ensuring sustained
compliance and performance
across Martech stack. This role drives the
day-to-day operations of online video platforms
, leads
cross-channel personalization enablement
using Adobe Target and Adobe Experience Cloud integrations, and owns the full compliance lifecycle across
CASPR, ESP
, and future
RAI (Responsible AI)
governance frameworks. The ideal candidate brings strong business analysis discipline, a systems-thinking mindset, and hands-on platform operations experience to scale compliant, personalized, and data-driven content delivery.

Key Technical Deliverables & Responsibilities:

Business Analysis & Workflow Documentation

• Translate marketing and platform owner needs into
  clear user stories, functional requirements, and operational workflows
  for personalization, compliance, and video publishing.
• Create
  business process documentation
  for consent-aware content targeting, video asset governance, and audit support procedures.
• Define data, tagging, and metadata specifications required to support integration of Adobe Target with AEP, CDP, AJO, and CJA.

Video Platform Operations & M&A Consolidation

• Manage daily operations and support for video platforms (e.g., Brightcove), including video ingestion, tagging schema enforcement, player configurations, CDN publishing, and troubleshooting.
• Lead
  M&A platform discovery and consolidation
  efforts — identify redundant or legacy video tools, assess security and compliance risks, and plan asset migration into the standard platform.
• Maintain operational documentation, asset lineage logs, and system usage reports to support performance monitoring and audit needs.

Adobe Target Use Case Definition & Experience Cloud Integration

• Collaborate with business stakeholders and platform leads to
  write detailed use cases
  for how Adobe Target will support A/B testing, audience segmentation, and personalized experiences across web and email.
• Define
  audience targeting strategies
  based on identity resolution via AEP and B2B CDP, and document how these audiences will flow into Adobe Target for activation.
• Partner with data and architecture teams to map
  end-to-end workflows
  across Adobe Target, AEP, AJO, and CJA — including user journeys, decisioning logic, and performance measurement flows.
• Create
  operationalization process documentation
  , including flow diagrams, data mapping tables, trigger conditions, and QA checkpoints to guide scalable implementation of Adobe Target integrations.

Compliance Governance: CASPR, ESP & RAI

• Act as the
  day-to-day compliance lead
  for marketing technologies, managing all
  CASPR submissions
  , security/privacy reviews, exceptions tracking, and remediation workflows.
• Maintain up-to-date
  ESP (Enterprise Portfolio System)
  records for platform ownership, business justification, renewal status, and compliance posture.
• Prepare for
  Responsible AI (RAI)
  review requirements, particularly in content-related GenAI tools — including prompt logging, usage boundaries, and human-in-the-loop validation processes.

Audit Management & Risk Mitigation

• Lead
  quarterly compliance and tracking audits
  across personalization, video, and analytics platforms to ensure adherence to client's privacy, security, and legal policies.
• Develop and maintain audit-ready documentation — including architecture diagrams, process logs, SOC 2 / ISO certifications, incident tracking, and remediation actions.
• Partner with IT, Infosec, Legal, and platform SMEs to respond to audit requests and ensure timely closure of findings.

Enablement, Support & Change Management

• Create and maintain
  user training materials, SOPs, and onboarding guides
  for Adobe Target, Brightcove, and compliance workflows.
• Lead onboarding and support coordination for new platform owners and M&A teams transitioning into Martech ecosystem.
• Serve as Tier-1/2 operational support for video and personalization platform issues, escalating to Dharmesh or IT as needed.

Required Skills & Experience:

• 6+ years of experience as a
  Business Analyst or Platform Operations Lead
  in Martech, Digital Experience, or Marketing Compliance.
• Strong understanding of
  Adobe Target personalization workflows
  , and working knowledge of integrations with
  AEP, CDP, AJO, and CJA
  .
• Hands-on experience managing video platforms such as
  Brightcove
  , including asset management, player configuration, and CDN optimization.
• Proven experience navigating
  CASPR, ESP
  , or similar enterprise compliance platforms; familiarity with security review processes and privacy regulations (GDPR, CCPA).
• Demonstrated ability to lead internal and external
  audits
  , manage documentation, and close compliance gaps.
• Experience supporting or integrating technologies during
  M&A transitions
  (preferably in a global enterprise context).
• Strong analytical, technical documentation, and cross-functional coordination skills.
• Experience with OneTrust, Tealium, and Adobe Analytics is a plus.