Brand Manager

About the role

As a Brand Manager (Beauty Retail Industry) at DESCORP INC.', you will be responsible for developing and implementing effective brand strategies to drive growth and success in the highly competitive beauty retail industry. Reporting to the Marketing Director, you will be based in our Makati City, Metro Manila office and work in a full-time capacity.

Key Responsibilities

• Manage the local marketing mix (6Ps - Proposition, Product, Pack, Price, Place and Promotions).
• Recommend and implement pricing for new SKUs and promotions for product line up.
• Lead brand campaigns and innovations to drive business growth.
• Strategic project management, building project timelines and defining key milestones and responsibilities for effective progress on on-time launches.
• Grow e-commerce presence through formulation and implementation of campaigns and innovations with partners.

• Analyze the success of marketing campaigns and submit reports to management.

• Ensure target margins are achieved or exceeded.

• Maintain or grow sales volume through healthy product mix and pricing by keeping current with supply and demand, changing trends and competition.
• Create realistic sales forecasts after factoring in historical data, market conditions, set objectives and marketing plans.
• Carry out market research to identify and evaluate new business opportunities by understanding customer needs categorizing technology drivers, and following broader industry trends.
• Oversee product development, from conceptualization to implementation, ensuring the product meets customers' needs.
• Collaborate with trade partners on the implementation of marketing activities, present key brand growth initiatives.
• Contribute to team effort by accomplishing related results as needed; collaborate with internal teams.

Qualifications

• Minimum of 5 years of experience in a brand management role, preferably within the FMCG or the Beauty Retail industry
• Proven track record of developing and implementing successful brand strategies that have driven measurable business results

• Excellent communication and interpersonal skills, to effectively work in a team and collaborate with cross-functional stakeholders

• Strong analytical and problem-solving abilities, with the capacity to interpret data and make data-driven decisions

• Proficienct in Project Management, and highly organized
• Bachelor's degree in Business, Marketing or a related field

What we offer

At DESCORP INC.', we are committed to providing our employees with a supportive and rewarding work environment. In addition to a competitive salary, we offer a range of benefits including:

1. Comprehensive health insurance coverage
2. Generous paid time off and holiday leave
3. Professional development opportunities and training programs
4. Retirement savings plan with employer contributions
5. Employee discounts on our products and services
6. Collaborative and inclusive company culture

We encourage applications from candidates with a disability. If you require any adjustments or alternate formats of key information at any stage of the recruitment process, we welcome hearing from you.

About us

DESCORP INC.' is a leading multinational corporation in the beauty retail industry, with a portfolio of well-known brands and a strong presence in the Philippine market. Our mission is to empower individuals to look and feel their best through innovative, high-quality products and exceptional customer service. We are committed to sustainability, diversity, and creating a positive impact in the communities we serve.

Apply now for this exciting opportunity to be a part of our dynamic team and help shape the future of the beauty retail industry.