Regional Marketing Specialist
2 days ago
Responsibilities
- Develops region-specific go-to-market strategies that accelerate awareness and demand in partnership with business unit and sales channels
- Coordinate with global teams to develop, deploy, and optimize regional-focused campaigns
- Develop regional-specific collateral to accelerate new customer acquisition
- Analyze market trends and competitor activities and convert them into tactical marketing & sales programs.
- Bring regional customer insight to product management, R&D, applications, and sales teams to advise development roadmap
- Work closely with region/country senior management to align sales & marketing functions to capture business opportunities
- Has contact with customers and plays an important role in generating new customers and maintaining current customers for future sales
- Develop ideas and strategies for inbound marketing initiatives to meet regional market goals
- Report to the Global Marketing Manager to give updates on initiatives, campaigns, and KPIs
Qualifications:
- Bachelor's degree in any field
- At least 2 years of regional B2B marketing experience.
- Fresh graduates with marketing experience are also welcome to apply.
- Ability to provide creative ideas to improve inbound and outbound marketing initiatives
- Outstanding skills in building rapport with clients and bringing in potential marketing and sales leads
- Deep understanding of the cultural norms and regional nuances of the target market
- Excellent ability to juggle multiple projects that are deadline-oriented, handle interruptions, and to be flexible with changing tasks
- Strong project management and organizational skills
- Outstanding written and verbal communication skills
- Effective management of partner expectations and utilization of influence to design and deploy regional marketing strategies
- Ability to translate and effectively communicate market insights into actionable plans
- Ability to identify regional market opportunities across the breadth of our business product portfolio
Others:
- Hybrid setup. Work tools will be provided.
- A successful completion of a background check and a valid NBI clearance will be required as a condition of hire.
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