Marketing Communications Specialist

2 days ago

Cebu City, Central Visayas, Philippines Robinsons Land Corp Full time $40,000 - $80,000 per year

Department

Sales, MarCom & Catering

Job posted on

Aug 26, 2025

Employment type

Probationary

Job Responsibilities

  • Develop engaging and informative content for various marketing channels, including website copy, social media posts, blog articles, email newsletters, and promotional materials.

  • Write clear, concise, and persuasive copy that effectively communicates the hotel's unique selling points, amenities, services, and special offers to target audiences.

  • Ensure consistency in brand messaging, tone of voice, and visual identity across all marketing materials to maintain brand integrity and reinforce brand recognition.

  • Manage the hotel's digital marketing channels, including the website, social media platforms, email marketing campaigns, and online advertising campaigns.

  • Create and schedule social media posts, monitor social media engagement, and respond to comments and messages to foster meaningful interactions with followers and guests.

  • Execute email marketing campaigns, including segmentation, content creation, scheduling, and performance tracking, to drive customer engagement, retention, and conversion.

  • Develop and maintain relationships with media outlets, journalists, bloggers, and influencers to secure media coverage, press releases, and editorial opportunities for the hotel.

  • Write press releases, media pitches, and other communication materials to announce hotel news, events, promotions, and initiatives to generate positive publicity.

  • Monitor media coverage and social media mentions of the hotel, respond to media inquiries, and manage crisis communications to protect the hotel's reputation and brand image.

  • Collaborate with graphic designers, photographers, and videographers to create visually appealing marketing collateral, including brochures, flyers, signage, videos, and photo galleries.

  • Ensure all marketing materials are consistent with brand guidelines, reflect the hotel's unique identity and style, and resonate with the preferences and expectations of target audiences.

  • Monitor and analyze key performance metrics for marketing campaigns and initiatives, including website traffic, social media engagement, email open rates, conversion rates, and return on investment (ROI).

  • Prepare regular reports and presentations to communicate marketing performance, trends, insights, and recommendations to senior management and key stakeholders.

  • Use data-driven insights to optimize marketing strategies, identify opportunities for improvement, and allocate resources effectively to achieve marketing objectives.

Qualifications

  • At least two (2) years of related work experience in the hotel industry

  • Bachelor's degree in Marketing, Communications, Hospitality Management, or a related field (Master's degree or professional certifications are a plus)

  • Proven experience in marketing communications, digital marketing, or public relations, preferably in the hospitality industry

  • Proficiency in digital marketing tools and platforms, including:

o Content Management Systems (CMS)

o Email marketing software

o Social media management tools

o Analytics platforms

  • Strong planning and organizational skills

  • Excellent interpersonal and communication abilities

  • Creative mindset with a results-oriented and problem-solving approach

  • Marketing Communications Specialist

    1 day ago

    Cebu City, Central Visayas, Philippines CAE DEVELOPMENT AND PROPERTY VENTURES CORPORATION Full time ₱104,000 - ₱130,878 per year

    E.G.G. Group of Companies is looking for a Marketing Communications SpecialistTasks and Functions:Designing promotional materialsProficiency in design software is requiredManaging and scheduling posts across media channelsExperience with Facebook, Instagram, TikTok, and YouTube platforms is essentialEnsuring brand consistency across platformsWriting captions...

  • Marketing Communications Manager

    2 days ago

    Cebu City, Central Visayas, Philippines Premier Family Business Consulting Full time ₱30,000 - ₱35,000 per year

    A. Job ScopeThe Marketing Communications Manager plays a vital role in supporting the Chief Partnership & Relations Officer (CPRO) which includes managing calendars, consolidating reports, preparing presentation materials, and tracking strategic outputs.Beyond administrative coordination, the role is responsible for driving internal collaboration and...

  • Marketing and Communications Assistant

    1 day ago

    Cebu City, Central Visayas, Philippines NUSTAR Resort Full time $104,000 - $130,878 per year

    DepartmentPR & PublicityEmployee TypeProbationaryJob ResponsibilitiesSupports the brand marketing team in executing campaigns and maintaining brand consistency. The ideal candidate will be enthusiastic about marketing, possess strong organizational skills, and be eager to contribute to the growth of our brand.Campaign Support: Assist in the development and...

  • Marketing Specialist

    2 days ago

    Cebu City, Central Visayas, Philippines New Heights Roofing Full time ₱600 - ₱800 per year

    New Heights RoofingMarketing SpecialistElevate Your Career with New Heights RoofingAre you a creative marketer with a passion for driving results? Do you thrive on developing fresh ideas, testing strategies, and seeing the impact of your work? At New Heights Roofing, we're on a mission to grow our reach and better serve homeowners with exceptional roofing...

  • Marketing Insights Specialist

    24 hours ago

    Cebu City, Central Visayas, Philippines beBeeMarketing Full time ₱5,000,000 - ₱8,000,000

    Job Title: Marketing Insights SpecialistAs a Marketing Insights Specialist, you will play a crucial role in driving strategic marketing initiatives by analyzing market trends, consumer behavior, and competitive landscape.Key responsibilities include:Market Research and AnalysisConduct comprehensive market research to identify industry trends, customer needs,...

  • Marketing Specialist

    1 day ago

    Cebu City, Central Visayas, Philippines Staffright Full time ₱40,000 per year

    Job Title: Marketing SpecialistPermanent Remote | Full-time StaffRight is the premier outsourced staffing agency helping businesses grow worldwide. We're on the lookout for loyal and motivated rock stars to join our rapidly growing team With competitive pay, health insurance, paid time off (including national holidays), and a supportive HR crew that's got...

  • Marketing Specialist

    1 day ago

    Cebu City, Central Visayas, Philippines Round Table Outsourcing Full time $104,000 - $130,878 per year

    About UsAt Round Table Outsourcing, we are committed to delivering exceptional business solutions to our clients. We pride ourselves on being a trusted partner that combines strategic thinking, disciplined execution, and innovative approaches to outsourcing.The RoleAs a Marketing Specialist, you will play a critical role in developing and implementing...

  • English Communication Specialist

    6 days ago

    Cebu City, Central Visayas, Philippines beBeeCommunication Full time ₱25,000 - ₱60,000

    Job Title: English Communication SpecialistWe are seeking a skilled professional to join our team as an English Communication Specialist. This role involves refining our training systems and processes to ensure effective communication with diverse audiences.Key Responsibilities:Develop and implement training programs focused on communication, culture, and...

  • Digital Marketer- SEO specialist

    1 day ago

    Cebu City, Central Visayas, Philippines Inspizone Pte Ltd - The Training Experts Full time $40,000 - $60,000 per year

    Company DescriptionInspizone Pte Ltd - The Training Experts is a professional training center dedicated to enhancing skills and productivity through hands-on practice. Our well-qualified, experienced, and certified trainers in Singapore provide clear, practical knowledge for both beginners and advanced participants. Our mission is to help individuals grow by...

  • Visual Communications Specialist

    5 days ago

    Cebu City, Central Visayas, Philippines beBeeDesigner Full time ₱800,000 - ₱1,200,000

    Graphic DesignerThis role involves designing visually compelling digital advertisements and web page elements to drive conversions and enhance the user experience.Responsibilities:Create advertisement designs tailored to the unique voice and objectives of each brand, including static and animated banners, social media ads, display ads, and retargeting...