Copywriter

A copywriter is responsible for writing content that will be used to market products and services, creating written pieces that are clear, concise, and engaging for customers. This role will be pivotal in shaping the brand voice across various channels and ensuring consistent, engaging, and accurate messaging in both internal and external communications. The ideal candidate will have a strong background in technical copywriting and a keen eye for detail. A passion for the solar, construction, and engineering industries is a plus.

Key Responsibilities:

1. Copywriting:

Marketing Campaigns: Develop compelling copy for marketing materials, including digital ads, social media posts, email campaigns, website content, brochures, and promotional flyers.

Product Descriptions: Write clear, persuasive, and informative product descriptions highlighting key benefits and features for our online store and in-store displays.

Content Marketing: Create engaging content for blogs, newsletters, and articles that educate and inform our audience about product usage and services.

SEO Writing: Produce SEO-friendly copy that drives organic traffic and improves the visibility of our online content.

1. External Communications:
   
   Press Releases: Draft and distribute press releases for product launches, company news, events, and other relevant announcements.

Public Relations: Work closely with the PR team to develop communications strategies that enhance the company's public image.

Stakeholder Communications: Prepare communications for key stakeholders, including investors, partners, and customers, ensuring clarity and alignment with the company's strategic goals.

1. Internal Communications:
   
   Employee Communications: Create and manage internal communications content, including newsletters, company-wide announcements, and memos to keep employees informed and engaged.

Intranet Content: Maintain and update content on the company's intranet, ensuring it is relevant, up-to-date, and aligned with its values and objectives.

Crisis Communications: Collaborate with the management team to develop and implement crisis communication plans, providing timely and accurate information to employees and external audiences.

1. Brand Voice & Consistency:
   
   Brand Guidelines: Uphold and refine the company's brand voice, ensuring consistency across all written materials.

Proofreading & Editing: Review and edit content produced by other departments to ensure it meets brand standards and is error-free.

Tone of Voice: Adapt writing style to suit different formats and audiences, from formal corporate communication to engaging social media content.

1. Special Projects:
   
   Campaign Slogans & Taglines: Develop creative slogans and taglines for marketing campaigns and product promotions.

Scripts: Write scripts for video content, including promotional videos, internal training videos, and executive speeches.

Presentations: Assist in creating impactful presentations for internal meetings, external conferences, and events.

Event Communications: Craft communications for events, including invitations, program descriptions, and follow-up communications.

Qualifications :

Education: Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.

Exceptional writing, editing, and proofreading skills.

Strong understanding of brand voice and messaging consistency.

Ability to handle multiple projects simultaneously and meet deadlines.

Familiarity with SEO best practices and digital marketing strategies.

Proficiency in using content management systems, social media platforms, and email marketing tools.

Excellent communication and interpersonal skills, with the ability to work collaboratively across departments.

Interpersonal and relationship-building skills.

Willing to work onsite at Las Pinas City

Job Type: Full-time

Pay: Php20, Php25,000.00 per month

Benefits:

• Company events
• Pay raise

Work Location: In person