UIUX Designer

Job Summary:

• As a UI/UX Designer in 2X, you will develop variations of B2B digital assets, including websites and marketing campaigns. You will collaborate with different team members in problem-solving, decision-making, and organization for campaigns, giving you overall exposure to a comprehensive B2B marketing service.

Core Functions/Key Accountabilities:

• User Interface Development: Translate design concepts into visually compelling prototypes, mockups, and interactive designs, ensuring seamless user experiences and responsive layouts across devices.
• User Research and Analysis: Utilize user research methodologies to inform data-driven design decisions and analyze user data to gain insights and optimize designs.
• Brand Integration: Incorporate the client's brand guidelines, analyzing existing design assets to inform decisions and enhance performance.
• Design Optimization: Execute and adapt design assets across multiple platforms, drive A/B testing initiatives, and propose data-driven optimization recommendations.
• Design Systems Development: Develop and maintain UI kits and design systems to ensure brand consistency.
• Cross-Functional Collaboration: Collaborate with cross-functional teams (such as content, marketing, data & developer teams) to gather requirements and define design objectives aligned with project goals.
• Client Management: Manage client feedback and revisions, ensuring designs meet client expectations and project requirements.

Deliverables:

• Provide design solutions for sales and digital marketing materials, including account-based marketing (ABM) and demand-generation campaigns.
• Create various digital marketing assets including landing pages, emails, microsites, webpages, digital or social banner ads, and reporting dashboards.
• Execute web projects covering UX, user journey, information architecture, wireframing, web analysis, and UI.

Minimum Qualifications:

• Bachelor's degree (or equivalent experience) in Graphic Design, Multimedia, or a related field.
• Minimum 3 years of experience in UI/UX design, with a portfolio showcasing a range of digital projects, particularly web projects.