Paid Ads Specialist

2 days ago

Manila, National Capital Region, Philippines MLK Group Pty Ltd Full time ₱1,500,000 - ₱3,000,000 per year
The Role:

You will be responsible for :

1. Campaign Strategy & Planning

  • Develop and implement paid advertising strategies for Google and Meta platforms aligned with client or company objectives (lead generation, sales, brand awareness, etc.).
  • Conduct audience research, keyword analysis, and competitor benchmarking tailored to the Australian market.
  • Prepare detailed media plans and budget allocations based on campaign goals.

2. Campaign Setup & Management

  • Create, manage, and optimise campaigns on Google Ads (Search, Display, YouTube, Performance Max) and Meta Ads Manager (Facebook & Instagram).
  • Write compelling ad copy and coordinate with designers for creative assets.
  • Implement A/B testing on creatives, audiences, and bidding strategies.
  • Monitor campaign performance daily and adjust bids, budgets, and targeting to maximise ROI.

3. Analytics, Tracking & Reporting

  • Set up and manage tracking using Google Tag Manager, Google Analytics 4 (GA4), and platform pixels.
  • Generate detailed performance reports with insights, trends, and actionable recommendations.
  • Track key KPIs such as CTR, CPC, CPA, ROAS, conversion rate, and cost per lead.

4. Strategy & Proposal Development

  • Prepare campaign proposals and strategy decks for new clients or internal stakeholders.
  • Provide data-driven recommendations on ad spend allocation, creative direction, and funnel optimisation.
  • Stay up to date with platform updates, new ad formats, and best practices.
  • Contribute to overall marketing strategy by sharing insights from paid media performance.

5. Market Expertise

  • Demonstrate a strong understanding of the Australian consumer market, industry trends, and advertising compliance.
  • Optimise campaigns based on Australian time zones, holidays, and seasonal buying patterns.
  • Use localised targeting strategies and messaging that resonate with Australian audiences.
Ideal Profile:
  • You have at least 3 years experience ideally in Digital Marketing within Media & Entertainment industry.
  • You have working knowledge of Paid Ad Specialist
  • Experience within would be a strong advantage.
  • You possess strong analytical skills and are comfortable dealing with numerical data
  • You are adaptable and thrive in changing environments
  • You are highly goal driven and work well in fast paced environments
What's on Offer?
  • Strong opportunities to progress your career
  • Opportunity within a company with a solid track record of performance
  • Flexible working options

  • SEO and Paid Ads Specialist

    4 days ago

    Manila, National Capital Region, Philippines KLIQ | B2B Marketing Australia Full time ₱1,200,000 - ₱2,400,000 per year

    NOTE: This role isSTRICTLYfor someone based inManila, Phillipinesonly. If you are based in any other country, pleaseDO NOTapply. You willNOTbe considered. If you have applied to this job ad before, please do not reapply.About KLIQKLIQ Interactive is a specialist B2B marketing consultancy helping brands accelerate growth through data-driven digital strategy,...

  • WFH - Paid Ads Specialist

    6 days ago

    Manila, National Capital Region, Philippines Brunt Work Full time ₱60,000 - ₱120,000 per year

    OverviewWe are seeking a skilled Paid Ads Specialist to manage and optimize advertising campaigns across multiple platforms. This role focuses on creating data-driven strategies for online course and coaching businesses, with flexibility to work on your own schedule while maintaining regular check-ins. You will be directly collaborating with the client to...

  • SEO Specialist with Paid Ads Expertise

    6 days ago

    Manila, National Capital Region, Philippines A+ Virtual Pro Full time ₱60,000 - ₱120,000 per year

    We're looking for a skilled SEO Specialist who also knows their way around paid advertising (Google Ads, Meta Ads, etc.) to help our clients grow their online presence and drive conversions.If you're analytical, creative, and passionate about digital marketing -this role is for youResponsibilities:Develop and implement SEO strategies to increase organic...

  • Paid Ads Specialist

    2 weeks ago

    Manila, National Capital Region, Philippines Outsourced Full time ₱120,000 - ₱180,000 per year

    Job DescriptionDuties and ResponsibilitiesPlanning, building, and managing paid campaigns across search, display, and social platformsWriting or refining compelling ad copy (with support from our content team)Designing creative asset development (images, carousels, video)Performing in-depth targeting and audience researchManaging cold and retargeting...

  • Paid Ads Content Strategist

    6 days ago

    Manila, National Capital Region, Philippines Simplygood Full time ₱1,500,000 - ₱3,000,000 per year

    Location: Philippines (Remote)Type: Full-TimeSeniority: Executive (3-5 years experience)About SimplyGoodSimplyGood ) is an eco-friendly home care brand on a mission to revolutionize the way consumers clean, making sustainability effortless and accessible. We are a startup scaling fast through social media paid advertising, and we need an expert Content...

  • Paid Media Ads Expert

    6 days ago

    Manila, National Capital Region, Philippines Rippedboxstation Full time ₱1,500,000 - ₱3,000,000 per year

    Position: Paid Media Ads Expert (Google and Meta Ads) Number of hours: 20 hours/week Schedule: Hongkong TimeTasks required:Contribute in the implementation of paid online marketing strategiesPlan, execute, manage and optimize various advertising campaigns for Google ads, Facebook ads, Tiktok ads, and other online advertising platforms Regularly analyze...

  • Paid Media Specialist

    2 days ago

    Manila, National Capital Region, Philippines fe0c8bb6-9bac-4a64-bfaf-53e5a5d6d33e Full time ₱1,500,000 - ₱3,000,000 per year

    CLICK HERE TO (Please provide responses to ALL required screening questions. Applications submitted through this link will be given priority.)About Rocket ClicksAt Rocket Clicks, we specialize in helping Family Law Firms grow their business through digital marketing. We are not just an agency - we're a long-term growth partner. Our team thrives on solving...

  • Paid Media Specialist

    2 weeks ago

    Manila, National Capital Region, Philippines Stratton Studios Full time ₱1,200,000 - ₱2,400,000 per year

    Stratton Studios is looking for a Paid Media Specialist to plan, execute, and optimize digital advertising campaigns across performance and brand channels. You'll drive results for game launches, studio initiatives, and strategic content drops—helping us connect the right players to the right experiences at the right time.You'll work closely with...

  • Ads Specialist VA

    6 days ago

    Manila, National Capital Region, Philippines Seamlessassist Full time ₱900,000 - ₱1,200,000 per year

    Job Overview:We are seeking a data-driven and results-oriented Ads Specialist VA to manage and optimize online advertising campaigns across multiple platforms. The ideal candidate will have hands-on experience in Facebook Ads, Google Ads, and other paid media platforms, with a strong understanding of targeting strategies, conversion tracking, and budget...

  • Paid Media Specialist

    2 weeks ago

    Manila, National Capital Region, Philippines Smartly Full time ₱40,000 - ₱80,000 per year

    Do you have a passion for learning and being at the forefront of Digital Advertising? Do you want to be able to contribute to real customer performance and have an immediate impact on a growing and dynamic team?Smartly is looking for a Paid Media Specialist to join our growing Smart Services. In this role you will learn social media advertising and client...