
Brand Engagement
2 days ago
About the Role
Are you passionate about beauty, community building, and SEO? We're looking for a Brand Engagement & Outreach Specialist who can blend creativity with strategy to grow our cosmetics brand's online presence. This role is all about sparking conversations, building loyal communities, and driving organic traffic to our Amazon store, website, and social channels. If you thrive at the intersection of community management and SEO, this is your chance to make a big impact.
What You'll Do
- Grow and manage our Facebook page and actively engage in beauty/cosmetics groups
- Create engaging posts, discussions, and campaigns that attract and retain customers
- Develop and implement SEO strategies: keyword research, backlinks, and content optimization
- Research and acquire backlinks from respected beauty and cosmetics websites
- Build relationships in beauty forums and communities to expand brand reach
- Stay on top of comments, messages, and community feedback to keep engagement high
- Build content calendars that align with seasonal trends and audience interests
- Track and analyze engagement, traffic, and conversion data to refine strategies
- Collaborate with our team to ensure engagement efforts support brand goals
- Keep up with beauty trends, hashtags, and conversations to stay relevant
- Maintain a consistent, on-brand voice across all digital platforms
What You Bring
- 2–3 years in SEO and social media/community management
- Experience with beauty, cosmetics, or skincare brands (a plus)
- Familiarity with SEO tools, backlink outreach, and keyword optimization
- Strong writing and communication skills
- Knowledge of Amazon marketing and e-commerce traffic growth
- Self-motivated, independent worker with strong attention to detail
- Experience with Google Analytics and social media metrics
Bonus Points
- Influencer outreach experience
- E-commerce/retail marketing knowledge
- Comfort with WordPress, email marketing, and content creation tools
Work Hours
- Monday to Friday, 10AM – 3PM EST
- 5 hours daily with remote flexibility
Why You'll Love Working With Us
- Be part of a beauty brand that's growing rapidly
- Build our community and brand presence from the ground up
- Work in a creative, supportive, and collaborative environment
- Enjoy flexibility, autonomy, and competitive compensation
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