Sr. Search Engine Optimization Specialist

2 days ago

Taguig, National Capital Region, Philippines MRM Full time ₱900,000 - ₱1,200,000 per year
  • Analyze competitors' SEO strategies to identify content gaps and opportunities we can capitalize on to gain increased SERP visibility
  • Monitor and analyze SEO performance leveraging Google Analytics, Google Search Console, Bing Webmaster Tools, SEMrush, Screaming Frog, etc.
  • Analyze behavior from Google Analytics, Google Search Console and 3rd party research tools to develop insights, strategy and recommendations
  • Prepare findings in PPT decks & Google slides
  • Perform regular audits of the website to identify technical issues, opportunities for improvement, and areas of concern.
  • Conduct comprehensive keyword research and analysis to identify relevant and high-traffic keywords
  • Develop and implement link-building strategies to increase the website's authority and backlink profile; this is a global Honeywell SEO focus
  • Monitor and improve website performance, speed, and mobile friendliness
  • Manage and optimize XML sitemaps, files, and canonical URLs
  • Track key SEO metrics and create regular reports to communicate progress, insights, and recommendations to stakeholders.
  • Conduct testing and optimizations and share results with SEO Director
  • Consult on wireframes and staging websites from an SEO perspective
  • Adhere to the SEO guidelines and follow SEO best practices
  • Keep up on all Algorithm Updates and Industry Trends

Requirements

  • Prior experience with creating and executing SEO strategies
  • Experience with SEO tools like listed above
  • Knowledge of MS Excel to break down data sets to create custom reports
  • Keen eye for detail, analytical thinking, and a problem-solving mindset
  • Excellent data analysis skills
  • Must be amenable to work on a NIGHT SHIFT

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