Customer Development Manager
2 days ago
1. Key Account Management & Business Growth
- Develop and execute strategic account plans to drive sales growth and strengthen the Modern Trade Accounts partnership.
- Maintain and enhance relationships with key decision-makers/buyers at Modern Trade Accounts to ensure effective collaboration and long-term business expansion.
- Identify opportunities to introduce new SKUs and expand the product portfolio for food and non-food categories.
- Analyze key account data and market trends to implement innovative programs and promotional strategies.
- Collaborate with marketing to ensure trade initiatives are aligned with the needs of Modern Trade customers,
2. Distribution & Merchandising Excellence
- Conduct regular store visits to ensure compliance with merchandising standards, product availability, and trade execution.
- Ensure On-Shelf Availability (OSA) and optimize Must-Stock Lists (MSL) to maximize product visibility and accessibility.
- Collaborate with the Sales Admin Group for accurate order encoding and seamless delivery coordination.
- Partner with SM to execute distribution strategies and maximize store-level performance.
3. Sales & Trade Marketing Execution
- Implement high-impact trade promotions and in-store activations to boost sales performance.
- Analyze sales data to assess promotion effectiveness and provide actionable insights for continuous improvement.
- Ensure trade marketing efforts align with overall brand strategies and category growth initiatives.
- Develop customer-focused campaigns tailored to SM's shopper behavior and purchase patterns.
4. Accounts Receivable & Financial Compliance
- Oversee official receipt (OR) validation and ensure compliance with SM' financial processes.
- Enforce OR remittance policies and monitor deductions to maintain financial accuracy.
- Implement strategic trade promotions with proper budget allocation and approval.
5. Inventory & Bad Order Management
- Coordinate with SM on trade returns, bad order retrievals, and stock clean-ups to support inventory health.
- Ensure proper execution of the Bad Order Policy, keeping trade return rates within acceptable levels.
- Work closely with supply chain teams to prevent stock shortages and excess inventory.
Requirements:
- Proven experience in managing Modern Trade accounts, preferably with direct handling of FMCG products.
- Strong peoplemanagementskills, with the ability to lead, coach, and motivate a sales team.
- Proficient in data analytics and sales performance evaluation.
- Excellent communication, negotiation, and relationship-building abilities.
- Highly organized, strategic thinker, and results-oriented.
Job Types: Full-time, Permanent
Pay: Php30, Php40,000.00 per month
Benefits:
- On-site parking
- Transportation service provided
Work Location: In person
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