Digital Marketing Officer

To be deployed: One Asiawide Land Corporate Center, Roman Superhighway, Cataning, Hermosa, Bataan

Minimum Qualifications:

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• At least 1-2 years of experience in digital marketing, with proven management of digital campaigns and social media strategies.
• Strong understanding of digital marketing strategies, SEO, SEM, and social media platforms.
• Proficiency in digital marketing software such as Meta Facebook Business Manager, Google Analytics, and email marketing platforms.
• Experience in project & content management.
• Excellent communication, leadership, and organizational skills.
• Strong analytical skills and the ability to interpret data to inform decisions.

Job Duties and Responsibilities:

• Develop and implement comprehensive digital marketing strategies to increase online visibility, engagement, and lead generation.
• Align digital marketing strategies with business goals and objectives.
• Oversee the creation and execution of content for digital platforms, including social media, websites, blogs, and email campaigns.
• Ensure that content is consistent with the brand voice, messaging, and target audience preferences.
• Manage and monitor all social media accounts and ensure timely posting and engagement.
• Oversee the management and updates of the company's websites, ensuring content is fresh, accurate, and optimized for SEO.
• Plan, execute, and optimize online advertising campaigns to achieve digital marketing objectives.
• Analyze campaign performance, adjust strategies, and provide regular reports on key metrics.
• Utilize analytics tools to monitor and report on the effectiveness of digital campaigns.
• Provide recommendations based on performance data to improve marketing strategies and tactics.
• Work closely with other departments such as sales, multimedia, customer service, and information technology to ensure alignment and consistency in digital
• marketing strategies.
• Collaborate on content creation, campaign planning, and product launches to drive marketing efforts.
• Stay up to date with the latest trends, tools, and best practices in digital marketing and implement them to ensure the company remains competitive.
• Consolidation & reporting of all digital marketing reports and trends.

Job Type: Full-time

Benefits:

• Additional leave
• Company Christmas gift
• Company events
• Free parking
• Health insurance
• On-site parking
• Opportunities for promotion
• Promotion to permanent employee
• Transportation service provided

Work Location: In person