Digital Marketing Strategist
4 weeks ago
Bachelor's degree in business administration, marketing, communications, or related field and a minimum of 3 or more years of marketing experience in a corporate or agency environment.
Solid computer skills, including proficiency in MS Office, marketing software (Adobe Creative Suite & CRM, CPA, CPR, CPI) and applications (Web analytics, Google AdWords, etc.)
Required SkillsThe ability to produce high-quality work in a consistent and reliable manner
Excellent analytical skills and a knack for data analysis
Strong written and verbal communication skills
Strong prioritization, organization, and project management skills
Job Responsibilities:- Developing, executing, and optimizing cutting-edge digital campaigns from conception to launch
- Working cross-departmentally to align campaign strategies and goals across the organization
- Propose the most appropriate events and messages in line with corporate strategies
- Launch Paid Digital Ad Campaigns on paid ads platforms
- Paid Advertising Management
- Campaign Setup and Execution
- Bid management
- Monitor and administer website analytics, reports, and understanding of reporting tools
- Providing ongoing actionable insights into campaign performance to relevant stakeholders
To respond to changes in the marketing function as dictated by the Company
Developing creative strategies with the sales team to attract potential and new players
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