B2B Content Strategist

2 days ago

Bacoor, Calabarzon, Philippines beBeeB2BCopywriter Full time $80,000 - $150,000
Job Title

Lead B2B Copywriter Position

We are seeking a skilled Lead B2B Copywriter to craft compelling content that drives results across LinkedIn, email, and social channels.

  • Develop end-to-end copy for outbound campaigns and organic/paid social posts.
  • Build messaging frameworks, hooks, angles, and CTAs for specific ICPs and buyer stages.
  • Ghostwrite LinkedIn posts/threads for executives; craft carousels, short video scripts, and captions.
  • Create campaign assets: sequences, DMs, InMails, snippets, landing page headlines, and ad copy.
  • A/B test subject lines, openers, value props, and CTAs; iterate based on performance data.
  • Maintain a weekly content calendar; repurpose high-performing content across channels.
  • Collaborate with strategy, research, and SDR teams to align targeting and offers.
  • Use AI tools for research, brief creation, and variations—final copy is original.
  • Track and report on KPIs (reply rate, booking rate, CTR, engagement, follower growth).
Requirements
  • 5–10 years of B2B copywriting experience focused on performance and lead generation.
  • Proven results writing LinkedIn + email sequences and social posts that convert.
  • Mastery of concise, executive-friendly messaging and clear, compelling CTAs.
  • Native-level/fluent English with impeccable grammar and tone control across industries.
  • Strong grasp of modern outbound and social mechanics (hooks, pattern breaks, objection handling).
  • Data-driven mindset; comfortable interpreting metrics and iterating rapidly.
  • Experience using AI ethically to speed research and ideation while delivering original copy.
  • Ability to work East Coast hours, manage deadlines, and start immediately.
Nice to Have
  • Experience in SaaS, HR tech, fintech, health tech, or professional services.
  • Familiarity with CRM/ESP and outbound tools.
  • Basic understanding of ads and landing page optimization.
  • Light design sense for carousels/creatives and short-form video scripting.

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