
Crypto Casino Marketing Director
1 day ago
We are seeking an experienced Marketing Strategy Leader to oversee and execute our marketing strategy for crypto casino projects. As a key member of our team, you will be responsible for managing the full marketing funnel - from acquisition to retention - across all key channels including paid ads, content, and CRM.
Main Responsibilities- Develop and implement comprehensive marketing strategies for user acquisition and retention.
- Manage paid advertising campaigns, affiliate programs, content marketing, and CRM initiatives.
- Lead and coordinate a remote marketing team to ensure smooth collaboration and high performance.
- Monitor KPIs and ROI across all marketing channels and adjust strategies accordingly.
- Collaborate with product, design, and analytics teams to align campaigns with business objectives.
- Analyze market trends and competitors to identify new growth opportunities.
- Ensure compliance with crypto and iGaming regulations.
- At least 3 years of experience in marketing management in the crypto or iGaming industry.
- Proven leadership and remote team management skills.
- Strong proficiency in marketing analytics tools.
- In-depth understanding of acquisition funnels, retention strategies, and ROI optimization.
- Excellent communication, project management, and decision-making abilities.
Candidates must possess strong analytical and problem-solving skills, with the ability to work effectively in a fast-paced environment. If you have experience leading cross-functional teams and driving results through data-driven decisions, we encourage you to apply.
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