
Digital Marketing Specialist for Search Engine Optimization
2 weeks ago
Role Summary: Our client seeks a Marketing Manager to lead high-performing paid search campaigns for national and multi-location brands. The ideal candidate will have expertise in pay-per-click (PPC) marketing, leveraging data-driven strategies for optimization, automation, and reporting.
We are looking for someone who can deliver actionable insights that maximize return on investment (ROI) for direct-response campaigns. The successful candidate will have a strong track record in performance marketing and proficiency in Google Ads and Microsoft Ads platforms.
- Manage and optimize Google Ads and Microsoft Ads campaigns in a leading platform
- Deliver data-driven strategies that maximize return on investment (ROI) for direct-response campaigns
- Lead reporting and insights for client meetings and quarterly business reviews
- Collaborate with cross-functional teams to integrate PPC insights into broader marketing strategies
- Bachelor's degree in a related field
- Strong track record in direct-response and performance marketing
- Proficiency in Google Ads and Microsoft Ads platforms
- 4+ years of experience in PPC marketing
- Advanced Excel skills and analytical expertise
- Experience in a multi-client environment
- Strong organization, oral, and written communication skills
- Analytical skills with particular attention to detail
- Ability to function in an autonomous environment
Work Schedule and Arrangement: Flexible schedule to meet client needs; remote or on-site at client offices.
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Digital Marketing Specialist
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Digital Marketing Specialist
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Senior Digital Marketing Specialist
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Digital Marketing Content Specialist
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Senior Digital Marketing Strategist
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AI Digital Marketing Specialist
2 weeks ago
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