Senior Digital Marketing Strategist

2 weeks ago

Imus, Calabarzon, Philippines beBeeDigitalMarketing Full time ₱20,000 - ₱25,000
Job Description

We are seeking a Digital Marketing Specialist to join our team. As a key member of the digital marketing team, you will be responsible for developing and executing comprehensive digital marketing strategies across various platforms.

  • You will develop and execute social media strategies, including content creation, scheduling, and engagement.
  • Monitor social media channels, analyze performance metrics, and identify opportunities for optimization.
  • Craft compelling social media content, including copywriting, graphic design, and video editing.
  • Collaborate with team members to align social media efforts with overall digital marketing objectives and client goals.
  • Provide support in influencer marketing campaigns, including influencer identification, outreach, and collaboration management.
  • Coordinate influencer partnerships, contracts, and content approvals to ensure campaign success.
  • Monitor influencer campaign performance and analyze key metrics for optimization.
  • Manage paid search campaigns across platforms, including Google Ads, Bing Ads, and social media advertising.
  • Conduct keyword research, ad copywriting, and bid management to optimize campaign performance.
  • Analyze campaign data and performance metrics to identify areas for improvement and optimization.
  • Implement on-page and off-page SEO strategies to improve website visibility and organic search rankings.
  • Conduct keyword research and optimize website content for relevant search terms.
  • Audit and optimize website technical aspects, including site speed improvements and schema markup implementation.
  • Plan and execute direct marketing campaigns, including email marketing, SMS marketing, and CRM initiatives.
  • Develop targeted email and SMS campaigns, including list segmentation, content creation, and scheduling.
  • Manage CRM tools and databases, ensuring data accuracy and compliance.

Requirements:

  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • Strong interest in digital marketing with a desire to learn and grow in each area.
  • Excellent communication skills, both verbal and written.
  • Analytical mindset with the ability to interpret data and draw actionable insights.
  • Proficiency in Microsoft Office Suite and Google Suite products.
  • Strong organizational skills and attention to detail.
  • Ability to work collaboratively in a team environment and multitask in a fast-paced setting.
Why You'll Thrive Here:

We offer a dynamic and supportive work environment that fosters growth and development.

As a member of our team, you will have the opportunity to work on challenging projects and collaborate with talented professionals.

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