Brand Storytelling and Community Manager

1 week ago


Taguig, National Capital Region, Philippines JTI Full time
Brand Storytelling and Community Manager

JTI is looking for a creative and strategic individual to fill the position of Brand Storytelling and Community Manager.

This role involves crafting compelling brand stories and building engaged communities across various channels.

Key Responsibilities:

  • Brand Storytelling: Develop and execute brand storytelling strategies that resonate with target audiences.
  • Community Building: Create and curate engaging content to build and retain a loyal community across social media, email, and other channels.
  • Media Relations: Foster strong relationships with media representatives and influencers to secure feature stories and partnerships.
  • Event Planning: Plan and execute internal and external events that showcase JTI's brand story and community.

Requirements:

  • Proven experience in PR, marketing communications, social media/community management, digital marketing, or content writing with copy editing expertise.
  • Strong understanding of brand storytelling principles and techniques.
  • Excellent writing, editing, and proofreading skills.
  • Ability to work in a fast-paced environment and adapt to changing priorities.
  • Familiarity with industry-standard social media analytics tools.

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