Digital Marketing Strategist

2 weeks ago


Makati City, National Capital Region, Philippines Cobden & Carter International Full time

At Cobden & Carter International, we are seeking a skilled Digital Marketing Strategist to develop and implement SEO and e-commerce initiatives that drive website visibility and performance.

  • Develop and execute comprehensive SEO strategies to enhance online presence and drive targeted traffic.
  • Collaborate with cross-functional teams to design and implement e-commerce initiatives that meet business objectives.
  • Conduct thorough keyword research and analysis to inform SEO and e-commerce strategies.
  • Optimize on-page and off-page elements to improve search engine rankings and drive organic traffic.
  • Stay up-to-date with the latest SEO and e-commerce trends, best practices, and platform updates.

Requirements

  • Bachelor's degree in marketing, information technology, business, or a related field.
  • Minimum 5 years of experience in a similar role, with a proven track record of success in SEO and e-commerce.
  • Proficiency in SEO tools such as SEMrush, Screaming Frog, Ahrefs, and Google Analytics.
  • Understanding of e-commerce platforms (e.g., Shopify, WooCommerce) and familiarity with e-commerce analytics tools (e.g., Google Analytics for e-commerce, Hotjar).


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