Digital Marketing Strategist
2 weeks ago
At Cobden & Carter International, we are seeking a skilled Digital Marketing Strategist to develop and implement SEO and e-commerce initiatives that drive website visibility and performance.
- Develop and execute comprehensive SEO strategies to enhance online presence and drive targeted traffic.
- Collaborate with cross-functional teams to design and implement e-commerce initiatives that meet business objectives.
- Conduct thorough keyword research and analysis to inform SEO and e-commerce strategies.
- Optimize on-page and off-page elements to improve search engine rankings and drive organic traffic.
- Stay up-to-date with the latest SEO and e-commerce trends, best practices, and platform updates.
Requirements
- Bachelor's degree in marketing, information technology, business, or a related field.
- Minimum 5 years of experience in a similar role, with a proven track record of success in SEO and e-commerce.
- Proficiency in SEO tools such as SEMrush, Screaming Frog, Ahrefs, and Google Analytics.
- Understanding of e-commerce platforms (e.g., Shopify, WooCommerce) and familiarity with e-commerce analytics tools (e.g., Google Analytics for e-commerce, Hotjar).
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