Senior Digital Marketing Specialist

12 hours ago

Calamba, Calabarzon, Philippines beBeeDigitalMarketing Full time ₱5,000,000 - ₱8,000,000

Digital Marketing Role Summary

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  • This role involves conducting market research to identify target audiences and creating segments.
  • The ideal candidate will develop and implement data-driven marketing strategies to drive user acquisition and retention.
  • Responsibilities include planning, executing, and optimizing paid media campaigns across multiple channels such as Google, Bing, Facebook, Instagram, Pinterest, and X.
  • The specialist will work on email and SMS marketing campaigns via Klaviyo.
  • Analysis of programmatic advertising performance and tracking of metrics is also required.
  • The successful candidate will implement SEO and search optimization strategies.
  • Budget management for all paid media efforts is a key aspect of the role.
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Key Skills and Qualifications

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  • A bachelor's degree in marketing, digital marketing, communications, business, or a related field is essential.
  • Over 5 years of experience in digital marketing with a focus on paid media campaigns is necessary.
  • Experience in an e-commerce or direct-to-consumer brand, ideally in the food or beverage sector, is highly desirable.
  • A proven track record of managing successful paid media campaigns with measurable results is required.
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Benefits

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  • A competitive rewards package, including above-market compensation, healthcare coverage, paid time-off, group life insurance, and performance bonuses.
  • A collaborative and inclusive work environment that celebrates diversity and fosters growth opportunities.
  • Flexible work arrangements to achieve a healthy work-life balance.
  • Ongoing training and development opportunities to enhance career prospects.
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About the Company

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  • We are a pioneering offshore provider of managed services with over 9,000 professionals across 13 delivery centers.
  • We pride ourselves on our inclusive culture that values individuality and promotes equal opportunities for growth.

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