Digital Marketing Strategist
2 weeks ago
Job Overview
- We are seeking a Digital Marketing Strategist to lead our digital marketing efforts.
About the Role
The successful candidate will be responsible for developing and executing comprehensive digital marketing strategies, including web, SEO/SEM, email, social media, and display advertising.
In this role, you will work closely with internal teams to design, build, and maintain a strong social media presence across all digital channels.
You will measure and report performance of all digital marketing campaigns, assessing against goals and identifying trends and insights to optimize spend and performance.
This is an exciting opportunity to collaborate with agencies and other vendor partners to drive business growth.
Key Responsibilities:
- Plan and execute digital marketing campaigns
- Develop and maintain a strong social media presence
- Measure and report campaign performance
- Analyze data to inform future strategies
- Collaborate with internal teams and external partners
Requirements
To be successful in this role, you will need:
Candidate Requirements:
- A Bachelor's/College Degree in Art, Design, Creative Multimedia, Advertising/Media, or equivalent
- Strong background in Digital Marketing
- Highly creative with experience in identifying target audiences and devising digital campaigns
- Solid knowledge of website analytic tools
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
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