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Social Media Campaign Director
1 week ago
Content Manager
We're seeking an experienced Content Manager to join our team at Exemplar Outsource Services. As a key member of our content creation division, you will be responsible for developing and executing comprehensive content strategies that drive brand awareness and customer engagement.
Responsibilities:
- Develop and implement content calendars that align with brand objectives and influencer strengths.
- Collaborate with influencers and brand partners to create high-quality, engaging content that resonates with target audiences.
- Ensure brand messaging is consistently conveyed across all platforms, maintaining a strong visual identity and tone of voice.
- Manage content timelines, approvals, and deliverables to meet campaign deadlines, utilizing project management tools and software to stay organized and efficient.
- Provide creative direction to influencers, ensuring alignment with brand guidelines and visual identity.
- Monitor campaign performance and generate reports on content effectiveness, utilizing data-driven insights to inform future strategies.
- Stay updated on social media trends, influencer marketing strategies, and industry best practices, remaining at the forefront of innovation and excellence.
Requirements:
- 1+ year of experience in content marketing, influencer marketing, or talent management, with a proven track record of success in creating engaging content and building strong relationships.
- Strong communication and negotiation skills for managing relationships between brands and talent, with the ability to navigate complex dynamics and find mutually beneficial solutions.
- Hands-on experience with social media platforms (Instagram, TikTok, YouTube, etc.), with a deep understanding of their capabilities and limitations.
- Solid understanding of brand storytelling and audience engagement strategies, with the ability to craft compelling narratives and resonate with diverse audiences.
- Ability to multitask and manage multiple campaigns efficiently, prioritizing tasks and meeting deadlines while maintaining high standards of quality and attention to detail.
- Familiarity with content analytics tools and influencer marketing platforms (a plus), with the ability to leverage data and technology to drive business results.
Preferred Qualifications:
- Experience working with influencers, agencies, or brand partnerships, with a strong network of contacts and relationships within the industry.
- Knowledge of social media trends and emerging influencer platforms, with the ability to stay ahead of the curve and adapt to changing landscapes.
- Strong project management skills and attention to detail, with the ability to manage multiple projects simultaneously and meet tight deadlines.