PPC Campaign Lead
2 weeks ago
In this dynamic role as a PPC Campaign Lead at LegalMatch, you will be responsible for managing our paid campaigns and lead-generation initiatives from concept to delivery. Your attention to detail and ability to meet efficiency targets will be crucial in driving business success.
Your key responsibilities include:
- Developing and executing comprehensive PPC strategies across multiple digital channels, including ad creation and optimization.
- Closely monitoring campaign performance and providing timely recommendations for improvement.
- Ongoing daily bidding adjustments to optimize campaign ROI.
- Preparing regular analysis and reports of campaign performance, highlighting areas for improvement.
- Presenting campaign findings and insights to stakeholders to inform strategic decisions.
- Conducting trend analysis and making informed recommendations to drive business growth.
- Implementing effective cost control measures throughout the campaign lifecycle.
To excel in this role, you will need:
- At least 1-2 years of experience as a PPC Campaign Lead or similar role.
- A proactive, meticulous, and results-driven approach to work.
- Strong analytical skills to drive data-driven decision-making.
- A data-driven mindset with excellent analytical skills.
- Excellent English language skills and grammar.
- Proficiency in MS Excel and experience with LinkedIn Ads and Facebook Business.
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