Digital Marketing Liaison
6 days ago
About the Role:
We are seeking an experienced Digital Marketing Liaison to join our team at Skintific PH. As a Digital Marketing Liaison, you will play a crucial role in building relationships with KOLs, analyzing their account styles, and identifying suitable products to promote.
You will work closely with managers and influencers to create briefs based on their account style and product. Your goal will be to support the planning and execution of KOL-led campaigns, ensuring that deliverables are met on time and within budget.
Key Responsibilities:
- BUILDING RELATIONSHIPS: Foster strong connections with celebrity, mega, and micro KOLs on TikTok and Instagram.
- ANALYZE KOL ACCOUNTS: Understand the style and preferences of KOLs to identify suitable products to promote.
- CREATE BRIEFS: Work with managers or influencers to create briefs based on their account style and product.
- CAMPAIGN COORDINATION: Support the planning and execution of KOL-led campaigns to ensure deliverables are met on time.
- TRACKING PERFORMANCE: Monitor and analyze campaign performance to make adjustments as needed to optimize results.
Requirements:
- Full-time experience in online marketing, mainly focused on TikTok and/or Instagram.
- Strong knowledge of social media platforms like TikTok and Instagram and their role in marketing.
- Ability to work on-site in Taguig, Philippines, Monday to Friday.
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