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Digital Marketing Manager

2 weeks ago

San Fernando, Central Luzon, Philippines Mass Markets Full time

Role Overview

Mass Markets is a leading provider of tailored solutions to meet the diverse needs of our clients. With a commitment to excellence and a focus on innovation, we have established ourselves as a trusted partner in the industry.

We are seeking a Digital Marketing Manager to join our dynamic team. The ideal candidate will have a passion for data-driven marketing and the ability to execute digital campaigns across multiple channels. If you thrive in a collaborative environment, possess strong analytical skills, and are eager to make a significant impact on our marketing efforts, this role is for you.

To be considered for this role, you must complete a full application on our company careers page, including all screening questions and a brief pre-employment test.

Job Responsibilities

Key responsibilities include:

  • Executing marketing campaigns across various channels to align with regional growth strategies and business objectives.
  • Monitoring and reporting on campaign performance, lead generation, and funnel analytics using advanced reporting and analytics tools.
  • Collaborating with regional teams to enhance campaign effectiveness and conversion rates.
  • Managing the customer account journey to ensure consistent and personalized user experiences.
  • Refining cross-channel digital strategies based on data insights and regional market nuances.
  • Identifying innovative approaches and testing new ideas to fill gaps in MQL or pipeline.
  • Staying up-to-date with regional digital marketing trends, consumer behaviors, and competitive insights.