AI-Driven Marketing Specialist

10 hours ago

Province of Palawan, Mimaropa, Philippines beBeeMarketing Full time ₱3,000,000 - ₱4,200,000
Job Description:

We're seeking a highly skilled PPC and AI marketing professional to lead our paid media campaigns and leverage AI-driven strategies. As a key member of our team, you will manage multi-channel paid search campaigns, drive automation, and use AI tools to maximize marketing efficiency and return on investment (ROI).

Your responsibilities will include:

  • Managing and optimizing paid search campaigns across Google Ads, Bing Ads, and social media platforms.
  • Testing ad copy, targeting, and bidding strategies; adjust campaigns to improve ROI, CPC, and CPA.
  • Developing and implementing strategies for budget allocation and bid management.
  • Setting up and testing campaigns on emerging advertising platforms.
  • Streamlining marketing and sales processes using AI tools.
  • Automating data enrichment, lead qualification, and distribution to improve response times.
  • Testing and applying AI prompts, API integrations, zaps, smart AI spreadsheets, and content personalization.
  • Using tools like Google Analytics and SEMrush to track performance and generate actionable insights.
  • Working with cross-functional teams to ensure a cohesive strategy.
Required Skills and Qualifications:

To succeed in this role, you'll need:

  • A minimum of 3 years of experience in PPC campaign management across Google Ads, Bing Ads, and social media platforms.
  • Hands-on experience with AI-driven marketing tools, automation platforms, and API integrations.
  • Strong analytical skills with proficiency in Google Analytics, SEMrush, and data visualization tools.
  • Experience with lead generation, conversion rate optimization, and budget management.
  • Understanding of AI-based automation for data processing, lead qualification, and personalization.
  • Knowledge of A/B testing methodologies, audience segmentation, and bid management strategies.
  • Familiarity with CRM tools, marketing automation software, and workflow automation (Zapier, AI prompts, etc.).
  • Ability to translate data insights into actionable marketing strategies.
  • Excellent collaboration and communication skills.
Why Join Our Team?

We're looking for a proactive, adaptable, and flexible individual who thrives in a dynamic environment. If you're passionate about staying ahead of the curve in digital marketing and have a strong desire to make a real impact, we want to hear from you.

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