Marketing Coordinator for Innovative SaaS Solutions

This role executes comprehensive marketing operations and event coordination across our portfolio of innovative SaaS solutions, combining hands-on marketing implementation with technology proficiency and meticulous attention to detail. The role manages workflows and deliverables using sound project management principles, translates marketing strategies into measurable results, and recommends process improvements while handling tight deadlines and shifting priorities in a fast-paced environment.

The successful candidate will execute marketing campaign setup, including content scheduling, performance tracking, and tactical coordination while ensuring deliverable quality and deadline adherence. They will also coordinate sponsorship evaluation processes for trade shows and conferences by documenting cost-benefit analysis, handling registrations, and tracking return on investment while suggesting improvements based on performance data.

Additionally, the candidate will manage travel logistics and vendor relationships for events, including booking flights and accommodations, creating detailed itineraries, and maintaining supplier relationships while optimizing cost-effectiveness across different time zones. They will also execute event logistics operations, including shipping coordination, promotional merchandise management, and booth setup for conferences, while ensuring smooth execution and identifying process improvement opportunities.

Responsibilities also include coordinating on-site activities during events, including partner event support, meeting facilitation, and networking coordination while accommodating cultural preferences and documenting best practices. The candidate will track performance for event interactions, document leads, and monitor deal progression while maintaining data accuracy and providing analytical insights for optimization.

They will also coordinate content development workflows, including photography logistics, content creation support, and publication scheduling, while maintaining brand consistency and identifying efficiency improvements. Furthermore, the candidate will manage contact database operations, including data organization, audience segmentation preparation, and cross-functional team coordination while maintaining database accuracy and implementing systematic improvements.

Other responsibilities include executing multi-channel communication campaigns, including social media scheduling, email sequence deployment, and content publishing optimized for different time zones while tracking performance and suggesting optimizations. The candidate will create and schedule social media posts across various platforms while maintaining brand voice consistency, engaging with community interactions, and monitoring content performance to optimize reach and engagement.

They will also assist with paid social media campaigns by assisting with ad setup, monitoring campaign performance metrics, and interpreting data insights to provide recommendations for budget allocation and targeting optimization. Additionally, the candidate will assist with paid search campaigns by assisting with keyword management, ad copy coordination, and performance monitoring while interpreting campaign data to provide insights for bid optimization and ROI improvement.

The ideal candidate will be an effective communicator with strong written and verbal skills, able to compose clear, concise, and action-oriented communications representing our brands in vendor and partner correspondence. They will also possess adaptability and resilience in handling tight deadlines and changing priorities.

,Required Skills and Qualifications

• 1-2 years of professional marketing coordination experience with demonstrated proficiency in campaign execution, process optimization, and measurable results achievement
• Advanced proficiency in Microsoft Office Suite, including Outlook for professional email communications and Google Workspace, with proven expertise in data organization, report preparation, and collaborative workflows
• Experience using project management software, including Asana, Trello, or Notion, with proven ability to track tasks, manage timelines, and participate in collaborative workflows
• Advanced proficiency with communication platforms, including Slack, Microsoft Teams, and Zoom, with demonstrated ability to coordinate effectively across different time zones
• Strong English language proficiency with demonstrated ability to communicate effectively in business contexts, including professional email writing, verbal coordination, and client presentations