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Digital Marketing Specialist

2 weeks ago

San Fernando, Central Luzon, Philippines SM Supermalls Full time

About SM Supermalls

SM Supermalls is a leading shopping mall developer in the Philippines. Our mission is to provide an exceptional customer experience by offering a wide range of retail, dining, and entertainment options.

The Role

We are seeking a skilled Marketing Officer to assist in managing our event management activities, implementing system-wide mall marketing requirements for promotions and advertising campaigns, managing and maintaining relationships with sponsors and business partners, and supporting unique retail sales campaigns.

Key Responsibilities:

  • Assist in planning and executing events and promotional activities to drive foot traffic and sales.
  • Develop and implement effective marketing strategies to increase brand awareness and customer engagement.
  • Maintain strong relationships with sponsors and business partners to secure collaborations and partnerships.
  • Contribute to the development of marketing materials, including social media content, email newsletters, and print collateral.
  • Monitor and analyze market trends, competitor activity, and customer feedback to inform marketing decisions.

Requirements:

To be successful in this role, you will need:

  • A Bachelor's degree in Marketing, Advertising, Business Administration, Communication Arts, or a related field.
  • At least 2 years of working experience in Digital Marketing, Social Media Management, Advertising and Promotions, and Events Management.
  • Possess strong interpersonal, negotiation, and presentation skills.
  • Computer literate and with above average communication skills both oral and written.
  • A willingness to be assigned in SM City Clark.