Senior Digital Marketing Specialist

1 day ago


Lipa City, Calabarzon, Philippines beBeeDigitalMarketing Full time ₱500,000 - ₱800,000
Job Overview

A senior digital marketing specialist will be responsible for developing and executing targeted online advertising campaigns to drive customer engagement and conversion.

Key Responsibilities:

  • Develop and execute campaign strategies across Google Ads, Facebook Ads, and other paid social platforms.
  • Conduct in-depth analysis of campaign performance, identifying areas for improvement and implementing data-driven optimization strategies.
  • Collaborate with cross-functional teams to ensure campaigns align with business objectives and brand messaging.
  • Provide regular reporting and insights on campaign performance, highlighting opportunities for growth and recommending changes as needed.

Requirements:

  • Proven experience managing large-scale digital marketing campaigns with a strong focus on performance metrics.
  • Advanced analytical skills with the ability to interpret complex data sets, identify trends, and make strategic recommendations.
  • Experience with keyword research, ad copywriting, bid management, and campaign optimization.
  • Excellent communication and collaboration skills, with the ability to work effectively with internal stakeholders and external partners.


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