Sales and Marketing Director

5 days ago

Manila, National Capital Region, Philippines Newport World Resorts Full time

About the Role

We are seeking a highly skilled Sales and Marketing Director to join our team at Newport World Resorts. As a key member of our management team, you will be responsible for developing and implementing sales strategies that drive business growth and revenue.

Main Responsibilities

  • Create business development requirements, sales goals, and VIP programs and products
  • Develop and oversee implementation of sales action plans specific to the assigned region/target market
  • Review implementation rules of recommended revisions to strategies or objectives based on sales performance against the sales targets
  • Cascade implementation rules to direct reports for alignment and execution
  • Acquire new customers via marketing trips or VIP referrals
  • Review membership database to check existing players who can be developed in-house
  • Build and manage relationships with junket groups and other related alliances
  • Create and implement approved retention programs for inactive VIP Players
  • Schedule marketing trip to visit premier players to check authenticity of business and personal details provided
  • Identify qualified players for card upgrades
  • Profile players for cash checking facility (CCF)
  • Track and monitor player's gaming activity
  • Perform telemarketing functions to contact potential clients
  • Entertain guests and facilitate service recovery tasks when necessary
  • Responsible for the supervision of Business Development Officers per assigned shift
  • Responsible in manpower assignments per gaming level where Local VIP players are playing and ensure that High limits counter are covered for every shift
  • Ensure staff compliance to P&Ps and adherence to assigned/delegated tasks
  • Approve complimentary hotel bookings and can issue complimentary F&B during special occasions within the defined level threshold
  • Mentor direct reports on customer profiling, demonstration of excellent customer service, customer conversion
  • Conduct performance evaluation to assigned direct reports within the team's defined evaluation frequency
  • Create VIP player profiles and communicate player preferences to VIP Concierge Services
  • Prep the VIP team for new VIP players' ocular/first visit by providing details of the player/s before they arrive at the property
  • Facilitate new player onboarding and introduce new VIP players to VIP Concierge Services
  • Review and approve VIP player entitlements as necessary
  • Consistently act in line with organization values
  • Cascade department KPIs and monitor achievement of targets
  • Ensure all staff are well-informed on gaming policies and procedures and other company policies and regulations
  • Enforce discipline and proper behavioral traits to subordinates, maintaining a fair, consistent, and non-prejudicial approach
  • Monitor and provide feedback on performance of team members and conduct coaching/counseling
  • Develop and empower people
  • Energize others the need for change when required

Requirements

  • Candidate must have completed at least a year in College
  • Has excellent communication and interpersonal skills; with Japanese, Korean, or Mandarin as a required language
  • Must have at least three (3) years of experience in Gaming, Sales, or Hospitality
  • Must have a year of experience in people management
  • Must have an experience in Sales, Marketing, Prospecting and Lead Generation
  • Has excellent sales and negotiation skills
  • Organized and has great attention to details
  • Experience in Project Management is an advantage
  • Flexible to work on varying shifts and time schedules and exposure to smoking environment
  • Possesses basic PC operational skills and knowledge of Google Workspace

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