Digital Content Strategist

13 hours ago

Paranaque City, Calabarzon, Philippines beBeeContentCreator Full time $60,000 - $70,000
Job Description

As a key contributor to our content team, you will play a vital role in creating engaging and relevant digital marketing-related content that effectively communicates the company's tone and voice across various social platforms.

Responsibilities:
  • Meticulously review case studies, banner ads, text ads, display ads, and video scripts to ensure there are no grammatical/spelling errors.
  • Edit and proof work to ensure high editorial standards are met across all content outputs.
  • Ensure consistency in language, brand guidelines, and formatting to elevate the readability and impact of written works.
  • Create compelling headlines and body copy for ad units, paid and organic posts that capture the attention of the target audience.
  • Review communication trends for the U.S. market based on the target audience to create creative copy and captions that meet specific objectives (brand awareness, lead generation, e-commerce sales, etc).
  • Develop engaging content for advertising campaigns, website material, social media posts, email marketing, and other channels.
  • Utilize research to establish an effective strategy for reaching the target audience.
  • Identify customers' needs and recommend new content to address gaps in the company's current content offerings.
  • Manage and maintain an editorial calendar for clients.
  • Formulate and integrate keywords for Search Engine Optimization (SEO)

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