Senior Marketing Strategist

6 days ago

Davao City, Davao, Philippines beBeeGrowth Full time ₱1,800,000 - ₱2,200,000

About Us

We are a tech-enabled growth firm, bridging the gap between marketing, consulting and data intelligence to ignite revenue and brand recognition for leading and emerging companies worldwide. Our people-first approach values diversity in backgrounds and experiences.

Our vision is to be recognized as a highly valued and respected private growth marketing firm with a scalable brand, culture and services. We strive to power the relentless pursuit of growth and redefine what's possible through a team of growth-obsessed experts who demand innovation and results-driven by integrity, autonomy and grit.

We offer full-service growth marketing solutions including SEO, content marketing, paid media, social media marketing, programmatic and CTV, public relations, influencer marketing, email and SMS, conversion rate optimization, retail marketing and creative. Our focus is on driving revenue growth and brand recognition for our clients, delivering value and exceeding expectations.

The Sr. Growth Analyst audits current and prospective clients' marketing programs and crafts integrated marketing plans across our channels, emphasizing social media (Facebook, TikTok, etc.) and Google Ads (SEM, GDN, YouTube). Collaboration with channel specialists ensures strategies align with overarching plans to support Power Digital in acquiring new clients.

Responsibilities
  • Planning: Determine best budget allocation by channel, medium, environment, objective and stage in the funnel
  • Coordinating: Work with channel specialists to ensure channel-level strategies align with overarching plan
  • Research and analysis: Learn about prospective client, their industry, vertical, similar clients and competitors, ideal customer profile, sentiment, etc.
  • Forecasting and projections: Collaborate with specialists to pressure test forecasts and ensure projections align with client objectives
Requirements
  • 5+ years of cross-channel marketing program management experience
  • Understanding of marketing funnels and flywheels
  • Experience with large sets of campaigns and/or clients ($100k+ spend per month per client)
  • Competence in Google Ads, Facebook and/or similar self-serve platforms
  • Familiarity with the larger marketing and media buying landscape
  • Familiarity with earned media channels
  • Familiarity with audience insight tools such as Global Web Index
  • Familiarity with Asana and Slack
KPIs
  • Appraisal Production (10+/mo)
  • Win Rate (50%+)
  • Percent of Appraised GP to Won GP (70%+)

We value diversity and inclusion at our organization, committed to providing an inclusive work environment for all employees. We are an Equal Opportunity Employer and welcome applicants from diverse backgrounds and experiences.

Please note that we do not charge any application, processing or training fee at any stage of recruitment. Genuine job openings are posted on our careers page.

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