Full-Stack Digital Marketing Specialist

2 days ago

Baguio City, Cordillera, Philippines beBeeDigital Full time ₱3,000,000 - ₱4,800,000
Job Title: Digital Marketing Strategist

This role is ideal for a marketing professional who enjoys hands-on, full-stack work and leading others.

As a digital marketing strategist, you will own the e-commerce performance across all customer-facing storefronts, including Shopify, Amazon, and eBay, tailored by region (AU, NZ, UK, EU, etc.). You will also help shape our tech stack and select the right email automation and performance tools to support international growth.

This role includes ownership of email marketing to distributors and salons, including campaign development, platform selection, and execution.

Key Responsibilities
  • Manage, optimize, and grow regional Shopify storefronts and marketplace shopfronts, Amazon, and eBay.
  • Create and maintain product listings, including imagery, descriptions, SEO category alignment, and compliance.
  • Build and execute promotional campaigns across website, email, social media, paid media, and marketplaces.
  • Setting and managing social business storefronts (e.g., TikTok) integrated with Shopify as necessary.
  • Develop and manage email marketing campaigns for both B2C consumers and B2B distributors, salons, educators, using a platform of your choice.
  • Lead digital advertising across Meta, Google, and TikTok Ads and optimize campaign performance.
  • Brief and/or create campaign assets, including banners, landing pages, email content, and marketplace visuals.
  • Monitor performance using GA4 marketplace dashboards and ad/email analytics.
  • Collaborate with internal and external partners to ensure unified messaging and market alignment.
  • Drive continuous improvement of the e-commerce tech stack and marketing automation workflows.
Qualifications & Experience
  • 5–8 years in digital marketing, e-commerce, or DTC roles.
  • Proven experience creating and managing Amazon and eBay storefronts.
  • Strong experience managing Shopify sites and marketplace listings.
  • Confident in developing and running email marketing campaigns for both consumers and trade partners.
  • Ability to select and implement marketing tools to drive performance.
  • Strong balance of creative, strategic, and commercial skills.
  • Bonus: Experience in beauty, wellness, or FMCG and familiarity with international operations.

Why Choose This Role?

  • Flexibility in work hours and location with a focus on managing energy rather than time.
  • Access to online learning platforms and a budget for professional development.
  • A collaborative, no-silos environment encouraging learning and growth across teams.
  • A dynamic social culture with team lunches, social events, and opportunities for creative input.
  • Health insurance.
  • Leave Benefits.
  • 13th Month Salary.

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