Strategic E-Commerce Product Marketing Manager

22 hours ago


Baguio City, Cordillera, Philippines beBeeDigital Full time ₱500,000 - ₱800,000
Full Stack Digital Marketing SpecialistJob Overview

We are seeking a skilled Full Stack Digital Marketing Specialist to lead our e-commerce digital marketing initiatives and enhance our website product pages.

This role combines the skills of a digital marketer and a product specialist, focusing on optimizing product listings, enhancing website content, and driving online sales through engaging campaigns.

The ideal candidate will have strong knowledge of Shopify, including product uploads, page design, and HTML/CSS basics, as well as experience with email marketing platforms and SEO best practices for e-commerce.

The successful candidate will be responsible for creating landing pages to promote new products, scheduling and executing emails, and monitoring product performance.

They will also be required to maintain product category organization, ensure navigation is intuitive, and update product pricing and costs.

The Full Stack Digital Marketing Specialist will work autonomously in an independent environment, with excellent attention to detail and organizational skills.

They will possess strong organization, oral and written communication skills, and be able to function independently.

Key Responsibilities:

  • Enhance product pages with updated descriptions, high-quality images, and accurate pricing
  • Write and edit product descriptions in Shopify, ensuring SEO optimization
  • Upload new product listings and update existing ones to maintain accuracy and consistency
  • Implement basic HTML/CSS edits to improve product page layout and functionality
  • Upgrade and improve Shopify pages for better user experience and conversion rates
  • Maintain product category organization and ensure navigation is intuitive
  • Monitor product performance and recommend enhancements based on analytics
  • Update product pricing and costs
  • Create landing pages to promote new products that are uploaded, categories, or promotions
  • Schedule and execute emails, with content already provided

Qualifications:

  • A bachelor's degree in the related field
  • 3+ years of experience in e-commerce, digital marketing, or product-related roles
  • Strong working knowledge of Shopify, including product uploads, page design, and HTML/CSS basics
  • Experience with email marketing platforms
  • Experience with SEO best practices for e-commerce is preferred
  • Familiarity with Adobe Creative Suite or Canva for image editing is also preferred
  • Excellent attention to detail and organizational skills
  • Strong organization, oral and written communication skills
  • Ability to function in an autonomous environment—independent worker, self-directed


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