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Digital Communications Specialist
2 months ago
At Marivent Hotels and Resorts Inc., we are seeking a highly skilled and creative Social Media Specialist to join our marketing team. The successful candidate will be responsible for developing and implementing a comprehensive social media strategy that aligns with our brand's overall marketing goals.
Key Responsibilities:- Content Creation: Develop and curate high-quality, engaging content for our social media channels, including text, images, and videos that reflect our brand's voice and values.
- Platform Management: Manage our social media presence across multiple platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTok, ensuring consistency and accuracy in our messaging and branding.
- Community Engagement: Foster a positive online community by responding to comments and messages, engaging with followers, and encouraging user participation through contests and campaigns.
- Analytics and Reporting: Track and analyze social media performance metrics using tools like Google Analytics, Hootsuite, or Sprout Social, and prepare regular reports on engagement, reach, and growth.
- Education: Bachelor's degree in Marketing, Communications, Hospitality Management, or a related field.
- Experience: Proven experience in social media management, preferably within the hospitality or tourism sector.
- Skills: Strong understanding of social media platforms, their algorithms, and best practices for engagement, as well as experience with graphic design tools and SEO principles.
We offer a dynamic and supportive work environment, and the successful candidate will have the opportunity to work closely with our marketing team and other stakeholders to develop and implement innovative social media strategies.
