Content Marketing Specialist

1 day ago


Marikina City, National Capital Region, Philippines Awesam Smile Dental Clinic Full time
About Us

Awesam Smile Dental Clinic is a leading healthcare provider dedicated to delivering exceptional patient care and experiences.

Job Title: Content Marketing Specialist - Digital Community Engagement

We are seeking a highly skilled Content Marketing Specialist to join our team. This role will be responsible for developing and executing engaging content strategies across various platforms, fostering a sense of community among users, and cultivating positive relationships with brand advocates and influencers within the community.

Key Responsibilities:
  • Develop and execute social media strategies to increase brand visibility and engagement.
  • Create and curate engaging content for various social media platforms, including Facebook, Instagram, and others.
  • Monitor and analyze social media trends, audience behavior, and competitor activity to identify opportunities for improvement.
  • Manage social media accounts, including scheduling posts, responding to comments and messages, and engaging with followers.
  • Stay up-to-date with the latest social media best practices, tools, and trends.
  • Negotiate and work closely with influencers and brand ambassadors.
  • Develop and implement a content calendar that aligns with marketing goals and resonates with the target audience.
  • Collaborate with internal teams and external service providers to ensure consistency in brand messaging and meeting timelines.
  • Foster a sense of community among users by creating and curating content that resonates with our audience.
  • Cultivate positive relationships with brand advocates and influencers within the community.
  • Support trade marketing initiatives such as offline events and workshops through content, activations, and influencer management.
  • Identify trends and utilize analytics tools to monitor and analyze the performance of marketing campaigns.
  • Provide regular reports on community engagement metrics and campaign effectiveness.
Requirements:
  • Bachelor's degree in Marketing, Communications, or any related field.
  • At least 6 months to 1 year of experience in social media management.
  • Computer literacy.
  • Proficiency in using social media management tools.
  • Strong written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Ability to work independently and as part of a team.
  • Experience with content creation, graphic design, and video editing is a plus.
Salary Range:

$60,000 - $80,000 per annum, depending on experience.



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