Strategic Marketing Manager for Digital Transformation

17 hours ago


Quezon City, National Capital Region, Philippines Solid Lyndelle Manpower Services Inc. Full time

Job Description:

Solid Lyndelle Manpower Services Inc. is seeking a highly skilled and experienced Strategic Marketing Manager to lead our digital transformation efforts.

Key Responsibilities:

  • Create engaging content for public relations, including marketing materials, press releases, media relations content, corporate newsletters, and social media content
  • Lead and oversee content strategy for projects of varying scales, utilizing digital and brand design, compelling content, and technology to ensure impactful outcomes
  • Work collaboratively with other departments and external partners to formulate marketing plans, analyze results, and identify opportunities for brand and community engagement
  • Initiate internal marketing campaigns that effectively translate marketing objectives across business units into clear and motivating creative strategies
  • Conduct analysis on brand tracking, market trends, consumer needs, and the competitive landscape
  • Compose, edit, and proofread marketing and communications materials, such as press releases, blog posts, and social media content
  • Ensure alignment of all content in web, print, and digital materials, as well as marketing collaterals, with brand standards through the use of branding guides, ensuring a cohesive and strong market presence
  • Support other departments in producing visual presentations, communication materials, and other creative content
  • Meet budget standards by forecasting and managing expenses, implementing cost-saving measures
  • Represent CIIT in communication-related events or association meetings, establishing relevant industry linkages and beneficial partnerships

Requirements:

  • Masters degree in Business, Marketing, or related field
  • At least 5-7 years of direct experience in marketing campaign management and product development
  • In-depth knowledge of the Philippine market, consumer insights, and the broader digital marketing landscape
  • Profound understanding of the digital consumer journey and the strategic utilization of digital touchpoints to enhance reach, increase traffic/conversions for e-commerce, and boost engagement
  • Proven experience in project management, overseeing task execution and conducting evaluations
  • Excellent command of the English language, both written and verbal communication
  • Ability to adapt to new software and processes considered an advantage
  • Paid marketing, SEO, and award-winning branding case studies familiarity is a plus

Salary Range: PHP 150,000 - PHP 250,000 per month, depending on qualifications and experience.



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