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Commodity Marketing Specialist
1 week ago
Biotech Farms is seeking an experienced Commodity Marketing Specialist to join our team and contribute to our marketing efforts.
The ideal candidate will have a strong background in commodity marketing, with experience in developing and executing marketing strategies, managing campaigns, and analyzing market trends.
Main Responsibilities:
- Develop and implement marketing strategies to grow the brand; monitor industry trends and competitors to keep strategies updated and relevant.
- Work closely with the sales team to plan and deploy campaigns.
- Lead the development and implementation of multi-channel campaigns to expand Biotech's reach, brand awareness, and new customer acquisition in key markets.
- Oversee CRM programs and nurture existing customers through multi-channel campaigns and marketing automation tools.
- Spearhead packaging design and launch campaigns for new products, services, or ventures.
- Maintain the brand's guidelines across all channels, ensuring that all creatives are aligned.
- Structure, build, and lead the marketing team, mentoring, providing professional development guidance, and ensuring team collaboration.
- Develop PR plans, engagement proposals, and strategies to cultivate connections; represent Biotech Farms as a representative in PR events.
- Evaluate the success of marketing efforts and update the wider organization.
Requirements:
- A minimum of 5 years of experience in commodity marketing.
- Bachelor's degree in Business Administration, Marketing, or any related field.
- Proven ability to execute product/brand launch, marketing campaigns, and strategies.
- Strong Communication, Negotiation, Presentation, and Analytical skills.
- Ability to lead and collaborate with cross-functional teams.
- Willingness to be assigned in South Cotabato; hybrid setup.
