
Digital Marketing Strategist
3 days ago
Are you eager to help businesses succeed in the digital landscape? As a Digital Marketing Strategist, you will play a pivotal role in developing and implementing marketing strategies to promote software as a service (SaaS) products for small and medium-sized enterprises (SMEs).
This role requires a proactive individual with solid problem-solving skills who can plan, execute, and manage digital marketing campaigns across various online platforms. You will be responsible for tracking, analyzing, and reporting campaign performance to ensure continuous improvement.
Key Responsibilities:
- Develop and implement marketing strategies to promote SaaS products for SMEs.
- Plan, execute, and manage digital marketing campaigns across online platforms.
- Conduct market research and competitor analysis to identify opportunities and trends.
- Manage content creation and social media campaigns to boost brand visibility.
- Collaborate with the sales team to design lead generation initiatives and convert prospects into clients.
Required Skills and Qualifications:
- A graduate degree in Marketing, Business, Communications, or a related field.
- Adept in digital marketing tools such as social media ads, SEO/SEM, email marketing, and analytics.
- At least 2–3 years of experience preferred, but fresh graduates are welcome to apply.
- Creative, resourceful, and able to work independently with minimal supervision.
Benefits:
- A dynamic and collaborative work environment.
- Opportunity to work with innovative SaaS solutions shaping digital transformation.
- Competitive compensation and growth opportunities.
Able to work from home with bi-weekly meetings with the team and potential travel to client sites when needed.
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