Marketing Supervisor for Global Brand Development
4 days ago
Solaire Resort is seeking a seasoned marketing professional to drive brand development and execution for our Korean and Chinese-speaking markets.
Job DescriptionAbout the Role:
The ideal candidate will have a strong foundation in brand development, campaign execution, and market-specific insights to maximize business performance across key units such as Hotel, F&B, and Retail. This role emphasizes leveraging data-driven insights, cross-functional collaboration, and innovative brand-building strategies.
Main Responsibilities:
- Support the development and execution of innovative, market-specific marketing strategies to enhance the brand positioning of Solaire Resort.
- Identify opportunities for growth and customer engagement within the Korean and Chinese-speaking markets using data-driven insights.
Campaign Execution:
- Partner with business units (Hotel, F&B, Retail, Entertainment and Gaming) to create and execute integrated marketing campaigns tailored to the preferences of the target markets.
Performance Analysis and Optimization:
- Analyze and report on marketing campaign performance, providing actionable insights and recommendations for continuous improvement.
- Monitor KPIs to ensure campaigns meet strategic objectives and deliver measurable results.
Team Collaboration:
- Incorporate market-specific cultural nuances into campaigns for greater relevance and resonance.
- Work closely with the Brand Lead and other marketing professionals to foster a positive and collaborative team environment.
- Support team members in achieving their objectives and contribute to overall team success.
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