Visionary Marketing Leader

1 day ago

San Fernando, Central Luzon, Philippines beBeeMarketing Full time ₱900,000 - ₱1,200,000
Job Opportunity

We are seeking an accomplished marketing leader to spearhead the growth of our company. As Head of Marketing, you will be responsible for building and leading a high-impact marketing function that drives awareness, demand, and customer loyalty.

About the Role

This role combines strategic leadership with hands-on execution, ensuring that campaigns, messaging, and brand presence directly contribute to business growth. As the marketing lead, you will be the voice of the brand in the market, shaping its positioning while aligning closely with business development and product teams.

Purpose of the Role

The purpose of this role is to lead and scale our marketing function, driving brand visibility, demand generation, and customer engagement to accelerate our SaaS growth journey across Australia and global markets.

Key Responsibilities
  • Develop and Execute Growth Strategy – Build a marketing strategy aligned to growth, retention, and revenue objectives.
  • Lead and Inspire Team Members – Mentor a small, agile team, fostering creativity, accountability, and high performance.
  • Brand Positioning and Messaging – Own messaging and thought leadership to differentiate us in the SaaS market.
  • Demand Generation and Acquisition – Scale inbound and outbound acquisition via SEO, SEM, paid campaigns, social, and email marketing.
  • Pipeline Alignment and Conversion – Partner with business development to strengthen lead generation, nurturing, and conversion.
  • Customer Advocacy and Success – Develop case studies, communities, and advocacy programs to showcase client success.
  • Data-Driven Decision Making – Define KPIs, track ROI, and refine strategies through a data-first approach.
  • Agility and Adaptability – Lead ad hoc marketing initiatives to support evolving business priorities.
Requirements

Must-Haves

  • At least 5 years of B2B marketing experience, including 3+ years in a SaaS leadership role.
  • A proven track record in scaling demand generation and digital growth.
  • Strong leadership skills with experience managing small, high-impact teams.
  • Ability to execute campaigns while driving vision and strategy.
  • Exceptional communication and storytelling skills, simplifying complex products into compelling narratives.
  • Data-driven mindset with expertise in HubSpot, Salesforce, Google Analytics, and related tools.
  • Ability to thrive in fast-paced, high-growth environments with agility and adaptability.
Preferred Qualifications
  • Background in analytics, BI, or data-focused SaaS.
  • Knowledge of the Australian SaaS market and experience scaling globally.
  • Experience in building customer advocacy or thought leadership programs.

Benefits

Our Company Offers: Permanent work-from-home, 13th-month pay bonus, equipment provided, HMO with dental and life insurance, 18 vacation leaves, 6 sick leaves, birthday leave (including a birthday cake), tenure incentives, quarterly perks, free meal on the first Friday of each month.

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