Digital Ecommerce Marketing Strategist

1 week ago

Biñan, Calabarzon, Philippines beBeeMarketing Full time ₱1,200,000 - ₱1,360,000
About the Role

This is a hands-on, full-stack marketing position ideal for someone who enjoys both leading and executing tasks. The successful candidate will be responsible for developing and implementing a comprehensive digital marketing strategy to drive e-commerce performance across customer-facing storefronts, including Shopify, Amazon, and eBay.

You'll have ownership of email marketing campaigns, including development, platform selection, and execution. Additionally, you'll help shape our tech stack and select tools to support international growth.

The role includes managing regional Shopify storefronts and marketplace shopfronts (Amazon and eBay), creating and maintaining product listings, building and executing promotional campaigns, and setting up social business storefronts integrated with Shopify as necessary.

  • Manage, optimise, and grow regional Shopify storefronts and marketplace shopfronts (Amazon and eBay)
  • Create and maintain product listings, including imagery, descriptions, SEO, category alignment, and compliance
  • Build and execute promotional campaigns across website, email, social media, paid media, and marketplaces
  • Setting & managing social business storefronts (e.g., TikTok), integrated with Shopify as necessary
  • Develop and manage email marketing campaigns for B2C (consumers) and B2B (distributors, salons, educators), using a chosen platform
  • Lead digital advertising across Meta, Google, and TikTok Ads, and optimise campaign performance
  • Brief and/or create campaign assets — including banners, landing pages, email content, and marketplace visuals
  • Monitor performance using GA4, marketplace dashboards, and ad/email analytics
  • Collaborate with internal and external partners to ensure unified messaging and market alignment
  • Drive continuous improvement of the e-commerce tech stack and marketing automation workflows

Key qualifications and experience include 5–8 years in digital marketing, e-commerce, or DTC roles, proven experience creating and managing Amazon and eBay storefronts, strong experience managing Shopify sites and marketplace listings, and confident email marketing skills for consumers and trade partners.

We offer flexibility in work hours and location, access to online learning platforms and professional development budgets, a collaborative environment encouraging learning and growth, a dynamic social culture with team lunches and opportunities for creative input, health insurance, leave benefits, and a 13th month salary.

We're committed to fostering a positive work environment that supports the well-being and growth of our employees. If you're passionate about digital marketing and eager to take on new challenges, we encourage you to apply for this exciting opportunity.

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