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Job Opportunity

Digital Marketing Specialist

We are seeking a talented Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing digital marketing strategies to drive business growth and engagement.

About the Role
  • The ideal candidate will have a strong background in digital marketing, with experience in SEO, web content creation, and campaign coordination.
  • You will be working closely with our external marketing agencies to develop branding, advertising, and promotional efforts that align with our strategic goals.
  • This is an excellent opportunity for someone looking to take their career to the next level in a fast-paced and dynamic environment.
Key Responsibilities
  • Implement and continuously optimize SEO strategies to improve search engine rankings and visibility.
  • Build and manage landing pages using WordPress, Elementor, Unbounce, or Wix.
  • Compile and analyze marketing data, including traffic, lead generation, and conversion metrics.
  • Collaborate with external marketing agencies on branding, advertising, and promotional efforts.
  • Assist with creating marketing materials and digital assets for email, social media, and websites.
  • Use CRM systems (HubSpot, Zoho, Salesforce, or similar) for customer journey and campaign automation.
  • Monitor website and campaign performance via Google Analytics, SEMrush, or Ahrefs.
What We Offer
  • A competitive salary and benefits package.
  • Ongoing training and development opportunities.
  • A dynamic and supportive work environment.
Requirements
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 2+ years' experience in digital marketing, focusing on SEO, web content, and campaign coordination.
  • Prior experience working with Australian companies.
  • Proficiency with WordPress and CRM platforms such as HubSpot, Zoho, or Salesforce.
  • Experience creating and managing landing pages using Elementor, Wix, or Unbounce.
  • Solid understanding of digital tools: Google Analytics, Google Ads, SEMrush, Ahrefs, Meta Ads Manager.
  • Basic graphic design skills using Canva, Adobe Photoshop, or Figma.
  • Excellent communication and collaboration skills, especially with external agencies.
  • Strong attention to detail, self-motivated, able to manage multiple tasks and deadlines.
  • Prior experience with marketing or creative agencies is a plus.