Amazon PPC Advertising Expert

1 day ago

Pasig, National Capital Region, Philippines beBeeSpecialist Full time ₱1,000,000 - ₱1,500,000
Senior Amazon PPC Specialist Job Overview

This position is a key component of our team's advertising strategy. The ideal candidate will have expertise in managing and optimizing Amazon Sponsored Ads (SP, SB, SD) campaigns to achieve ACOS and TACOS goals.


Key Responsibilities
  • Campaign Management & Optimization - Develop and execute campaign updates and optimizations using Amazon bulk files for efficient management. Monitor budgets, bids, and placements to ensure campaigns remain profitable.
  • Performance Analysis & Reporting - Conduct detailed analysis of account performance, including CTR, CVR, ACOS, ROAS, and placement data. Provide weekly performance reports with actionable insights and optimization recommendations.
  • Keyword Development & Strategic Account Growth - Create and implement keyword strategies (branded, competitor, category, PAT, and Defense). Collaborate with internal teams to align PPC strategy with overall brand goals.

Required Experience
  • Minimum 3-5 years of experience managing Amazon PPC campaigns at scale with demonstrable ACOS improvements
  • Strong proficiency in bulk file operations - experience with bulk file creation, optimizations, and strategic campaign management
  • Excellent analytical skills with the ability to translate data into actionable strategies
  • Expert-level proficiency in Excel/Google Sheets, including pivot tables, complex formulas, and data manipulation
  • Deep understanding of Amazon metrics (ACOS, TACOS, STR, CVR, CPC, impression share, etc.) and their business impact
  • Proven ability to work independently while managing multiple client accounts and meeting aggressive deadlines

Preferred Qualifications
  • Experience with the Amazon DSP platform and programmatic advertising
  • Familiarity with third-party PPC management tools
  • Availability to work Pacific Time hours most importantly 2pm onward

What You'll Bring to the Role
  • Strategic mindset with the ability to see both big picture goals and granular optimization opportunities
  • Strong communication skills to present complex performance data clearly to stakeholders
  • Proactive problem-solving approach with the ability to anticipate and address campaign issues before they impact performance
  • Commitment to staying ahead of industry trends and Amazon platform developments

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