Freight Forwarding Social Media Professional

1 day ago


Cabuyao, Calabarzon, Philippines beBeeMarketing Full time $60,000 - $80,000
Job Title:

Social Media Marketing Specialist

About the Role:

We are seeking a professional to manage our entire social media presence. The specialist will create, curate, and publish high-quality content to strengthen brand positioning, attract new clients, and support business goals.

Key Responsibilities:
  • Develop a social media strategy aligned with the company's objectives.
  • Build a content calendar focused on client acquisition, thought leadership, and brand trust.
  • Identify the right channels (LinkedIn, Facebook, Instagram, Twitter) for maximum engagement.
Content Creation & Execution:
  • Create and post engaging social content: industry updates, service highlights, case studies, client testimonials, infographics, and videos.
  • Translate complex information into easy-to-digest posts for potential clients.
  • Use storytelling to highlight success, client wins, and service reliability.
Engagement & Community Management:
  • Actively engage with followers, prospective clients, and industry leaders online.
  • Monitor mentions, comments, and direct inquiries; ensure timely responses.
  • Participate in logistics-related conversations to improve brand visibility.
Analytics & Optimization:
  • Track performance across platforms: impressions, engagement, reach, and conversions.
  • Provide regular reports on campaign performance.
  • Optimize posting schedule, formats, and messaging based on analytics.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or related field.
  • 2+ years of social media experience.
  • Knowledge of freight forwarding, logistics, or supply chain highly desirable.
  • Proficiency in tools like LinkedIn Campaign Manager, Canva, Buffer/Hootsuite.
  • Excellent copywriting and visual storytelling skills.
  • Strong organizational skills and ability to manage multiple content streams.


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