Retail Experience Manager

5 days ago


Manila, National Capital Region, Philippines Concepcion Business Services, Inc. Full time

We are looking for a seasoned Retail Experience Manager to oversee the development and execution of shopper marketing initiatives that enhance the overall shopper experience. This role requires a deep understanding of consumer behavior and market trends, as well as excellent communication and collaboration skills.

About the Role:

  • Develop and execute shopper marketing strategies and initiatives to drive brand awareness and increase sales.
  • Create and manage shopper marketing budgets, ensuring effective allocation of resources.
  • Monitor and evaluate the effectiveness of shopper marketing programs through market research, field surveys, and data analytics.
  • Translate strategic plans into shopper marketing plans to drive sales and in-store marketing tactics through retailer channels and partners.
  • Collaborate with cross-functional teams to deliver impactful shopper marketing programs.

Qualifications:

  • Candidate must possess at least a Bachelor's/College Degree in Marketing/Business Studies/Administration/Management or equivalent.
  • At least 5-8 years of working experience in the related field is required for this position.


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