
Experienced Marketing Strategist
7 hours ago
Job Title: Experienced Marketing Strategist
We are seeking an experienced marketing strategist to lead and optimize our paid media campaigns and leverage AI-driven marketing strategies.
The ideal candidate will manage multi-channel paid search campaigns, drive automation, and use AI tools to maximize marketing efficiency and return on investment (ROI).
- Main Responsibilities:
- Managing and optimizing paid search campaigns across Google Ads, Bing Ads, and social media platforms.
- Testing ad copy, targeting, and bidding strategies; adjust campaigns to improve ROI, CPC, and CPA.
- Developing and implementing strategies for budget allocation and bid management.
- Setting up and testing campaigns on emerging advertising platforms.
- Streamlining marketing and sales processes using AI tools.
Requirements:
- 3+ years of experience in PPC campaign management across Google Ads, Bing Ads, and social media platforms.
- Hands-on experience with AI-driven marketing tools, automation platforms, and API integrations.
- Strong analytical skills with proficiency in Google Analytics, SEMrush, and data visualization tools.
- Experience with lead generation, conversion rate optimization, and budget management.
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